City Lifestyle

Want to start a publication?

Learn More

Featured Article

A Night at The Floor Store

The Floor Store in North Chesterfield Provides a Tour of its Expansive and Stylish Showroom to Midlothian Lifestyle Staff and Partners

Article by Joanna Tannenbaum

Photography by Steven Casupanan

Originally published in Midlothian Lifestyle

The Floor Store in North Chesterfield recently hosted an exclusive showroom tour for Midlothian Lifestyle staff and partners. The event was fun, informative, and enlightening, with Sales Manager Angela Kidwell and Sales Representative Elijah Velazquez as the personable and knowledgeable tour guides. Before setting off to explore the showroom, guests enjoyed a private wine-tasting experience with Jana Powell of All About The Grapes.

Angela and Elijah walked guests through each row of eye-pleasing, in-stock flooring such as laminate, luxury vinyl, hardwood, and tile. While guests browsed the aisles asking questions, they learned that laminate flooring has the look of hardwood or natural stone at a much lower price; luxury vinyl flooring is steady, low-maintenance, and has the genuine appearance of hardwood or tiles; hardwood is stylish, durable, and increases the value of a home; and engineered wood is more beneficial than hardwood in Virginia due to its less than 1% expansion rate which holds up well in an ever-changing climate. 

While walking through the showroom, Angela explained The Floor Store's realtor program, which gives partnered realtors and their clients top priority on installation and measure times. Tour guests Katie Zacherle, mortgage advisor and strategist, and realtor Alan King were especially intrigued with the program. Making their way through the rows, the group happened upon one of the most impressive displays, The Floor Store's stair system. Retro treads made from natural wood can be installed over plywood steps, instantly transforming a staircase's material, look, and style.

Before wrapping up the event for the evening, guests marveled at the gorgeous tile displays, bathroom displays created to help customers and contractors visualize their projects, a "contractors' room" set up for contractors to research more economically priced products, and last, area rugs and carpets. At the tour's close, Angela explained how The Floor Store incorporates three entities: The Floor Store retail, The Floor Store commercial, and The Floor Store contractor. Whatever their flooring needs may be, customers can rest easy knowing Angela, Elijah, and the rest of The Floor Store team are here from beginning to end with expert knowledge and guidance.

To learn more about The Floor Store or to schedule a complimentary in-home estimate, visit:

thefloorstorerva.com

“We are Richmond’s largest stocking dealer. We try to keep as much flooring in stock as possible because we want our customers to come in and take it themselves.” – Angela Kidwell, Sales Manager at The Floor Store

CUSTOMER CONTENTMENT

"Thank you, Elijah, for great customer service from beginning to end. I had LVP installed in my downstairs living room, two bedrooms, and a small hallway. The installers were on time, very friendly, and answered all my questions. I also had carpet installed in my loft and stairs. My floors look amazing! Elijah, I will recommend you and The Floor Store to all!" - Ingrid Christian

"I recently visited The Floor Store and must say they have excellent customer service. The sales manager Angela was very professional, knowledgeable, and personable. She made the experience easy and the atmosphere very comfortable. I absolutely recommend this business to anyone looking for flooring products." -Angel Colgrove

Amazing products, great customer service, and professional installers! I have recommended The Floor Store to many friends and family members. They did a great job!" - Jacob Howard

Businesses featured in this article