How can you rise above all the other Instagrammers to get noticed? Can it really be as simple as the quality of uploaded photos? While managing multiple social media accounts, I notice a lot of Instagram accounts “gone wrong” out there, and usually one of the reasons is bad photos.
Let’s elaborate—you do not need to have only high resolution pictures on your social media accounts to have a successful account, but you do need to understand the importance of higher quality and visually stimulating content to get the best results from your efforts.
Before the days of smartphones—if you can remember such a time—taking a great photo was a labor-intensive process. You'd have to buy a fancy camera and editing software and invest some serious time and energy into learning how to use them. Today, thanks to our mobile devices and the editing apps that come with them, those days are far gone. We can now take high-quality photos and edit them on the same device.
Break out your smartphone and use these three tips to take professional-looking photos with every tap of the screen.
1. Avoid zooming in.
When taking a photo from a distance, it's tempting to zoom in on something specific you're trying to capture. But it's actually better not to zoom in, as doing so can make the photo appear grainy, blurry, or pixelated.
2. Use natural light.
Take advantage of the sources of natural light you can find, even after dark. This gives you a chance to play with shadows or create a silhouette with other ambient sources of light, like traffic and surrounding buildings.
Once you've taken the photo, play with the "exposure" tool in your favorite photo editing app to see if you can make the image slightly brighter, without making it too grainy.
3. Try camera apps for more control.
Rather than snapping photos straight from your camera, try several apps that give you more control. Camera+ is a popular option for iPhone users. DSLR Camera Pro is a hot choice for Android users. As the photographer, you have more options to take creative shots with these apps. Each one costs $3 or less.
For more information, visit WMCreativeMarketing.com or call Edeszann Maxie, CEO, WM Creative Group at 770.231.0203.