About Us

Welcome to the world of YLANG YLANG, Saint Louis' coolest jewelry store established in 1985. It all started with a search for something new and innovative—and a chance encounter with YLANG YLANG in Bal-Harbour, Florida. Ray and Lois Morganstern were looking for a unique concept that would bring fashion jewelry to the STL area. As they brought their new concept to life, they started by specializing in European fashion jewelry but evolved into fine designer pieces crafted of diamonds, color gemstones, platinum, gold, and silver. With the help of the Morganstern's daughter Julie Ettinger, the family is passing the crown down to the next generation, making their store feel more like a second home to employees and customers. The core jewelry line is accented by an array of unique and trendy designer items, many found only in Saint Louis at YLANG YLANG. Our jewelry reflects the sparkling world of YLANG YLANG, where every detail is an expression of a unique lifestyle. We invite you to visit our store, where you can discover our full collection that combines beauty and sustainability.