🧠 Why Smart Businesses in Broomfield Should Never Stop Advertising

If you’re a local business owner, you already know that marketing today can feel like tossing money into a digital wishing well and hoping the algorithm smiles back. ROAS, CPC, CTR—alphabet soup with a side of “why did my reach drop this week?”

But here’s the truth most advertisers never hear: the smartest brands don’t chase attention—they build it. And in Broomfield, the smartest way to do that is by showing up month after month in Broomfield Lifestyle Magazine—the trusted publication reaching 75,500 of Broomfield’s most affluent and influential residents.

🧬 The Neuroscience of Why Print Works

Neuroscientists have proven what smart marketers have known all along: print sticks.
In controlled studies using fMRI technology, physical ads were shown to require 21% less cognitive effort to process, yet deliver 70% higher brand recall than digital ones.

In other words, your customers’ brains literally remember what they can touch.
It’s not nostalgia—it’s neurology. Print creates trust, emotion, and credibility that screen-based ads can’t match.

“People don’t just see print—they feel it. And what we feel, we remember.”

📊 Who Reads Broomfield Lifestyle?

We don’t just print magazines—we deliver them straight into the homes of the exact people you want to reach.

Our Audience by the Numbers:

• Readership: 75,500

• Read Rate: 82% (that’s nearly 4 out of 5 households engaging every issue)

• Home Values: $900,000 to $10.5 million

• Average Household Income: $155,000

• Demographics: 66% female, 83% married couples, ages 35–65

• Directly delivered to ZIP codes: 80020, 80021, and 80023

This is the audience that drives Broomfield’s economy—the ones booking remodels, scheduling spa days, investing in wealth management, and deciding which local brands become household names.

💡 The Science of Staying Top of Mind

Most businesses treat advertising like a fling: “Let’s try one issue and see what happens.”
That’s like planting a seed, watering it once, and wondering why there’s no forest.

True brand growth happens through consistent visibility. Psychologists call it the mere exposure effect: the more often we see a brand, the more we trust it.

When your message appears every month in a premium publication, your brand becomes familiar, credible, and preferred.

Stop advertising, and that familiarity fades fast—studies show recall drops dramatically in as little as two weeks.

“The brands that stay visible stay valuable.”

🔁 Print + Digital = The Perfect Partnership

Print builds memory. Digital drives clicks.
When your brand appears in Broomfield Lifestyle, it builds an instant halo of trust—so when people later see your digital ads, they click with confidence.

It’s not magic; it’s marketing synergy. Your print presence amplifies your online results and improves your overall ROAS (Return on Ad Spend)—without increasing your budget.

Think of it as compound interest for your brand reputation.

💬 From the Publisher

“As Publisher of Broomfield Lifestyle, I’ve watched countless businesses go from local secret to household name simply by staying consistent. The brands that commit long-term don’t just see better awareness—they see real results: better conversions, better referrals, and stronger reputations.

"Because here in Broomfield, trust still matters—and trust takes time.”

— Justin Schierkolk
Publisher, Broomfield Lifestyle Magazine

🏡 The Bottom Line

Print isn’t old-school—it’s neuroscience-backed, trust-building, community-connecting marketing that keeps your business top of mind where it matters most: inside the homes of Broomfield’s best buyers.

If your customers live in 80020, 80021, or 80023, there’s no smarter long-term investment than showing up in Broomfield Lifestyle, month after month.

Because the best businesses in Broomfield don’t just advertise—
they advertise intelligently.