Helping others is second nature to The Canopy Group. They’re a team deeply rooted in giving back to the community, not only being there as an insurance broker for their clients when they’re experiencing the worst moments of their lives but also as a huge supporter and participant in countless important causes, organizations, and events in our community. “There are so many wonderful organizations and volunteers doing really great work in the community, giving their time and effort, and we want to always step up to do the same and give back to our community,” says Paul Borchert, managing partner at The Canopy Group.
“In insurance, our team sees a lot of people who go through hardship, whether it’s a catastrophic event or property damage,” shares Cara McCann, marketing communication manager. “While we bring money to help solve the problems, we also bring empathy and caring, ensuring everything gets put back together in the right way. And that’s why we love supporting what these amazing non-profits and organizations in our community are doing — helping people in their worst moments.”
“We partner with the ICA Food Shelf, Tour de Tonka, and we participate in Giant Days in Le Sueur, the Excelsior Parade for the 4th of July, Apple Fest in Minnetonka, and BBQ Days in Belle Plaine,” says Paul. “We also donate and volunteer with the Rotary Club’s Backpack Program and partner with the Cars & Caves event at the Chanhassen AutoPlex, lending our 11-foot wide and seven-foot-tall jumbotron to display information about the charity Cars & Caves promotes each month. It’s a simple way we can help get more awareness about a great cause.”
And the list of ways Canopy continues to give back just keeps going. Many of the causes Canopy supports come from their own employees and clients.
“One organization we’ve supported for 10 years is near and dear to one of our team members who lost a close friend,” shares Cara. “It is the Mitch Thune Golf Classic “Pooh Bear Open,” which helps others with the same affliction that Mitch lost his life to and also provides scholarships to graduating seniors at Le Sueur – Henderson High School.”
While Canopy’s impact throughout the community is felt all year round, this season of giving marks one of their biggest give-back events, the WCCO Hunger Mission Radiothon. WCCO partners with Union Gospel Mission to raise funds for those served by the Mission experiencing homelessness, hunger, and addiction.
“We’ve been participating in the Radiothon for six years now,” says Paul. “They broadcast live from the Mall of America rotunda, and members of our team are there to answer phones and take donations. Along with our time, we also pledge each year, matching $2 for every $1 donated up to $9,500. It was amazing to help them raise over $300,000 this past year toward such a great cause.”
“The calls that come in who want to make a difference, whether it’s a $5 or $5,000 donation, are individuals who have been touched by someone,” says Cara. “It’s everything, seeing how compassionate someone is to help and hearing the life-changing stories from people who were helped by this organization.”
The Radiothon will take place on Tuesday, November 19th, from 6am to 6pm, where you can join the Canopy team answering phones, or you can call in and make a donation.
“Whether it is a financial donation or lending our jumbotron for an event, in the end, it’s all in giving of us and what we can do to help and give back to our community,” says Paul.
Sign up to volunteer at the Radiothon here: https://www.ugmtc.org/wcco-radiothon-2024/
Learn more about The Canopy Group here: https://www.thecanopygroup.com