A visionary pioneer

Jeff Tolbert Sr. brings excellence to Smith Lake

In the scenic region of Smith Lake, one name stands out as a beacon of change and progress - Jeff Tolbert Sr. As the founder of AirMed, a renowned air medical transportation company, Tolbert’s entrepreneurial journey began with a mission to help provide access to health care and save lives. However, his passion for making a positive impact didn't end there. Let’s dive into Tolbert’s transformative journey after he sold AirMed to pursue his vision of making Smith Lake and Trident Marina a better place.

Nine years ago, Tolbert embarked on a new adventure and acquired what was formerly known as Ryan Creek Marina, now Trident Marina. With unwavering determination and an unyielding love for Smith Lake, he set out to create a haven where people can make unforgettable memories. His ultimate goal is to enhance the overall experience for everyone who boats on Smith Lake and visits Trident Marina.

At the heart of Tolbert's endeavors is his genuine care for people. Alongside his family, he invests considerable time, effort and consideration into making Trident Marina an exceptional facility for all things lake life. Their unwavering dedication to excellence resonates throughout every aspect of the marina.

Tolbert's deep-rooted commitment to the community manifests through his desire to give back. In addition to his role at Trident Marina, he actively works as chairman of the newly formed Cullman County Tourism Bureau and has given several years of service to the Cullman Area Chamber of Commerce. Tolbert’s passion stems from his firm belief that bringing people together creates a stronger, more vibrant community. He seeks to establish Trident Marina as not just a recreational facility, but also a hub where families can connect and form lasting relationships and memories on the lake.

Tolbert’s vision for Smith Lake extends beyond the boundaries of Trident Marina. With his civic involvement, he aims to expand opportunities for local businesses while fostering an environment that encourages growth and prosperity. By promoting collaboration and unity, he envisions a future where Smith Lake becomes synonymous with community, passion and progress.

Tolbert, the visionary pioneer behind Trident Marina, has dedicated his life to making Smith Lake a better place. Through hard work, love for people and a desire to give back, he has transformed Trident Marina into a premier place for families and friends to gather on the lake. His continuous efforts to merge communities, amplify opportunities and foster unity have made him an integral figure in Smith Lake's growth. As we look ahead, the legacy of Jeff Tolbert Sr. and Trident Marina will undoubtedly inspire others to follow their dream of making the world a better place, one community at a time.

"We don't have customers; we have over a thousand friends and more," said Tolbert. "We don't sell boats; we sell memories."

Trident Marina is an authorized Avalon and Tahoe dealership serving the Smith Lake and Lay Lake Alabama areas. It is located at 21680 County Road 222, Crane Hill, AL 35053. Summer hours (through Sept. 30) are Tuesday-Thursday, 8 a.m.-5 p.m., and Friday-Sunday, 8 a.m.-6 p.m. More than a dealership, Trident is a place where lake lovers can dock their boats, dine at The Grille (come by boat or car!) while enjoying a cocktail and a spectacular sunset and take in live music with family and friends.

"We don't have customers; we have over a thousand friends and more," said Tolbert. "We don't sell boats; we sell memories."

Jeff Tolbert Sr.

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