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Cam Wright, Marissa Gaskin, and George

Featured Article

Boese Brothers Brewery

Pouring a long one

Boese Brothers Brewery is a family and veteran-owned local business that started its first taproom in downtown Albuquerque in 2015. Over the years, brothers George and Sam have added to their locations with taprooms in Albuquerque’s NE Heights, Santa Fe, and Los Alamos. Boese Brothers’ mission is to provide Albuquerque with unique beers of the highest quality, offering a fresh interpretation of classic styles.

George Boese told us, “For the nearly 10 years that we've been doing this, we haven't chased too many trendy-type things. We started off making classic examples of beers with real attention to detail in our processes. We’ve kept it simple and over the years and we've refined those recipes to make a high-quality product that's also very consistent.”

The brothers have, however, had to keep their eyes on customer preferences in a changing market. George said, “We were on the tail end of probably seven or eight years of craft beer experiencing very robust growth. We were seeing 20% ranges in craft beer sales…so crazy growth, and now we're seeing kind of a correction in our industry. Fewer people are drinking craft beers and a lot more are leaning to what I would say are kind of lighter more palatable flavors than craft beer. Some customers were turning to pre-mixed RTDs or ready-to-drink cocktails…also some alcohol drinks with artificial fruit flavoring.” 

The brothers delved into distillation, and they now produce vodka, gin, bourbon, and agave spirits to offer classic cocktails. They also offer sandwiches and a variety of bar food at most of their taprooms.

We asked George to enlighten us on the company philosophy. He said, “Family, quality, and good times.” Boese Brothers Brewery does make their taprooms fun with karaoke, holiday events (St. Patrick’s Day, Oktoberfest, et al), and live music. An extremely varied menu of libations, including seasonal specialties, is available at all their taprooms.

Their website lists all their locations, menus, hours, events, and phone numbers: https://www.boesebrothersbrewery.com/

"We started off making classic examples of beers with real attention to detail in our processes. We’ve kept it simple and over the years and we've refined those recipes to make a high-quality product that's also very consistent.”