It’s no surprise that Bubbles & Bows, with its dramatic and unique balloon arrangements, is getting ready to expand for the second time. What is a surprise, is that it opened in March 2020 amid a growing pandemic. Christy Overman is the brainchild behind Bubbles & Bows and brings more than 40 years of retail leadership and vision from companies such as the Walt Disney Company and Gap Inc.
What started as a fun side hustle, exploded into a full-time venture with the help of social media. Its amazing growth prompted Christy to move a few blocks down from its location at 119 Lafeyette St. to a more accommodating space so that she can better serve her customers.
Recently, we had the opportunity to chat with Christy about the growth and expansion of Bubbles & Bows, and here's what Christy she had to say:
Why do you think Bubbles & Bows is so successful?
What separates us from our competition is that we are consistent with the customer experience and product integrity – both of which are our No. 1 priority. Because of this, we have very loyal, repeat customers. Our customers have been so supportive and have been our biggest cheerleaders! It starts out with a balloon creation for an engagement party, then a wedding, a baby shower, first birthdays, and so on. Our clients come back because each time the experience and quality are the same.
What are your most memorable Bubbles & Bows arrangements?
That is a tough one! Our mission statement is “bringing JOY on purpose.” One of our most elaborate creations was ordered by the Eaton Corporation — 3500 balloons climbed a 5-story corporate headquarters for a United Way campaign. It was spectacular! It took a semi-truck and a team of people days of work leading up to the delivery. Another memorable creation was for a funeral of a young child. The child loved balloons and it was a beautiful creation of balloons for a celebration of her very short and beautiful life.
How affordable is Bubbles & Bows?
We create balloons for any budget and make sure that every arrangement is designed with personal touches and extra details. Our most popular arrangement, and what started my venture in entrepreneurship, is our Signature Bubbles priced starting at $40. These are completely customizable — the customer can choose whatever color and message they'd like the arrangement to have, so they're perfect for all occasions! Also, we're in the process of having a visual menu designed that our customers can access through social media.
What is your new address?
We're now located at 378 Lafayette Rd. Stop by or give us a call at 330.952.3162. We also offer delivery. Follow Bubbles & Bows on Instagram and stay up-to-date on all of its unique and vibrant arrangements at Instagram.com/Bubbles.Bows.Ohio.