From a tumultuous start to reshaping Middle Tennessee’s architectural landscape, Lysle Oliveros and his company, Virtue Modern, have redefined luxury intentional living. With roots in architecture and an unwavering passion for modern design, Lysle’s journey has been anything but linear—but every twist and turn has brought him closer to creating spaces that are as functional as they are breathtaking.
After earning degrees from Ohio State University and Rice University, Lysle began his career in architecture, only to face an abrupt halt during the economic crash. Pivoting to lithium battery design and marketing, he eventually found his way back to his first love: architecture. It was during a serendipitous project for a Nashville client in 2019 that the seeds for Virtue Modern were planted. Alongside his co-founder, Pedro Borquez, Lysle set out to craft homes that merge innovation with authenticity, shunning cookie-cutter builds in favor of thoughtful, client-centered designs that celebrate the natural environment.
Virtue Modern caters to a unique clientele—industry leaders, professional athletes, and business owners who share a deep appreciation for modern architecture. Lysle describes the process as deeply collaborative, calling clients "co-authors in the story of their homes." Their design philosophy is rooted in the "4 Virtues," a process that begins with understanding how clients want to live. Through cutting-edge 3D technology and Virtual Reality tools, clients can virtually walk through their homes, exploring every detail before construction begins. “We make it fun,” Lysle says, emphasizing the personal connections and lifelong friendships that often result.
The move to Nashville was a strategic decision. “Like Las Vegas, Nashville offers a tax structure that attracts our target clients,” Lysle explains. With the region’s rapid growth and limited competition in high-end modern design, it’s the perfect place for Virtue Modern to thrive. Their first Wilson County community in Mount Juliet, set on nine acres of Cumberland lakefront property, exemplifies this vision. Combining panoramic views with modern floor plans, these homes are designed for both luxury and tranquility.
Virtue Modern isn’t just about homes—it’s about challenging norms. While many builders focus on cost-cutting, Virtue Modern emphasizes maximizing natural light, enhancing thermal efficiency, and harmonizing with the surrounding environment. It’s a philosophy that not only attracts unique clients but sets them apart from traditional builders.
The company is truly a family affair. Lysle’s wife, Kamiko, oversees land development, while their children are already contributing to the business. From interior design internships to managing daily operations, Virtue Modern reflects the Oliveros family’s collective passion for design and innovation.
At its core, Virtue Modern’s mission is simple yet profound: to create homes so loved that clients miss them when they’re away. Through thoughtful, intentional design, they are transforming Middle Tennessee’s architectural landscape, one modern masterpiece at a time.