For many homeowners, roof maintenance and repair can be something that doesn’t always stay top-of-mind—until, that is, when it's time to address a major issue. Fortunately, that’s where Riley Roof & Exteriors comes in. With a holistic approach to the beams and boards protecting us from the elements, they’ve been providing home and business owners throughout Greater Cincinnati structural solutions for more than four years now.
“One of the biggest misconceptions is that a roof is just shingles,” explains Justin Riley, owner of Riley Roof & Exteriors. “In reality, it is a full system. Things like ventilation, flashing and underlayment all play a major role in how the roof performs and how long it lasts. If those components are not done properly, even the best shingles will not hold up the way they should.”
Justin proudly points out that he’s a third generation member of the building products industry, adding that it’s a part of how he grew up.
“My grandfather, Bill, was the general manager at Roofing Distributing in Oakley for many years,” Justin says. “My dad and his two brothers all started there early on, and went on to long careers in the industry, mostly on the manufacturing side. My dad focused on vinyl siding, and my uncles both worked for a shingle manufacturer for a long time.”
Today, Justin’s dad works with him as a sales consultant for windows and siding. Which is to say, he and his team know a thing or two about roofing. One popular misconception, he says, is the way pricing is presented.
“You see a lot of ‘buy one get one’ or large discount promotions,” he shares. “In many cases, those numbers are already built into the pricing.”
Homeowners may often see significant pricing differences from one company to the next, especially with windows. Riley Roof and Exteriors avoids that approach.
“Those price swings can be significant, and it is not always clear what is actually different between the quotes,” Justin says. “We’re not big on gimmicks or high-pressure sales. Our goal is to lay everything out clearly, explain the options and help the homeowner make a good decision for their home.”
Although roofing is its primary focus, Justin’s company also does a lot of work with windows and siding.
“We install Marvin and ProVia windows, along with James Hardie siding. We focus on high quality products that perform well and look great long term,” Justin says.
Serving communities like Hyde Park, he adds, allows his company to elevate their service offerings.
“People take pride in their homes and value quality,” he says, “which makes a big difference. We take a lot of pride in helping homeowners protect and improve their homes, and we bring a high level of care and attention to every project.”
Summer is an ideal time to plan exterior projects.
“Roofing conditions are at their best, and for windows and siding there can be lead times for ordering and installation,” says Justin. “Starting now gives homeowners time to plan properly and complete the work before colder weather sets in, instead of reacting to problems later.”
Riley Roof & Exteriors | 513.635.4918 | jr@rileyroof.com | RileyRoof.com