Consuela is a fashion and lifestyle brand known for vibrant, handcrafted bags and accessories. Founded in 2005 and inspired by Mexican culture, founder and Texas Native, Conni Reed, blends artistry with functionality while supporting Mexican artisans and their communities.
Consuela has grown from a one-woman operation selling at art fairs and festivals to an internationally recognized brand with an ever-expanding presence online and in stores. “Consuela’s purposeful quest to “Make Today Ridiculously Awesome” has been my vision since day one,” said Reed. “As we journey down the road now twenty years later, our unwavering commitment to design with purpose, passion for art and support of women remains our guiding light. I am so proud of the products we create, the artists we support and the opportunity to celebrate women.”
At its heart, Consuela creates handbags and experiences that transform ordinary moments into extraordinary stories. Consuela’s Viva Babe program started by Reed highlights the inspiring stories of courageous women who impact the world in positive ways through their service, strength, kindness, humor, tenacity and love. Women are invited to share their personal journeys and experiences through a nomination process on Consuela’s website. Consuela hosts parties where Viva Babes are given Consuela bags and “Certificates of Awesomeness” to honor the good they are bringing to the world.
Under Reed’s leadership, Consuela continues to redefine fashion with purpose. As the brand evolves, Reed remains committed to celebrating art, empowering women, and growing together—one ridiculously awesome day at a time.
Shop Consuela Locally:
Splash of Sass
Trudy's Hallmark Shop
Cavender's Boot City
Adelyne's Boutique & Gifts
Turquoise Door Boutique
Consuela at LaCenterra at Cinco Ranch