Praise: To express admiration for someone or something, acknowledging positive qualities
Delight: The act of giving someone great pleasure or joy
Praise Delight’s parents could not have imagined just how powerful her name would become. Praise says that in her youth she experienced teasing due to her unique name. However, as she matured, she began to embrace her authenticity, launching Elements of Delight in 2014.
Praise was named one of Rolling Out Magazine’s most sought-after brand strategists in Atlanta in 2019. Through her company, she offers a plethora of services to aid an individual or business on the path to success.
Be honest with yourself. Have you been stuck in a style rut since before COVID? Have you become so comfortable that you have not changed in years? Are you a victim of fast-food styles, styles that are trendy for a short period of time but can quickly look dated once the phase has passed? Is there a color that seems to dominate your wardrobe? Maybe there is a pattern that seems to be repeated. Still not sure which direction to go?
Praise recommends a closet audit—remove items that have holes, are overwashed or faded or no longer fit properly. A member of the Elements of Delight team can assist you by conducting a closet evaluation; once your closet has been audited, the best pieces will be coordinated for a look that is flattering for your body type and personal style.
It might be time for the new you. You may have noticed celebrities removing face fillers and implants, embracing new hairstyles or changing their appearance in other ways. We may not know what triggered the desire to make the change, but it highlights that each of us determines who we want to be, and we are allowed to evolve into what and who the best version of ourself will be.
Refocus your business. Now that people are spending more time outside and in stores, companies need to stand out to get attention. If you are a business owner, Praise suggests that now is the time to be mindful of what your company does. Take time to evaluate the company logo, whether the website is user friendly, and if you have made use of social media platforms. Have you really studied your demographic? Do you know why they want your products or services? If you have employees, do they embody your brand? Is employing a social media influencer the most economical option for your brand?
A success story. Chinwe Foster, owner and attorney of Foster Law Firm with offices in Atlanta and Stockbridge, Georgia, has partnered with EoD. Foster’s all Black female law firm’s website proudly displays “aggressive and effective.” Praise says the terms were purposeful for the brand. Foster Law Firm handles family law and criminal defense cases, and potential clients need to know the attorney assigned to their respective case will be prepared, bold and results-oriented.
Partner with Praise. Would you like to work with Praise and become a partner of Elements of Delight? The firm offers a free 15-minute consultation to determine if the partnership would be a good fit. The second step is to spend an hour with a member of the staff to do a deeper dive into where you would like to take your personal or company brand, then brace yourself for results. The advice you will receive from Praise is destined to propel you to higher heights. She and her staff have the experience and tools needed to guide you to success.