Great interior design is so much more than aesthetics. It has the potential to enhance well-being, increase productivity and suit individual needs and preferences. Décor that combines form and function can add texture, color and comfort while optimizing the efficiency of a space.
Kristen Johnson of Nadora Home has always had a passion for home décor, furniture and interior design. As a teenager, she considered a degree in interior design, but ultimately chose the “safer route” and obtained a business degree in finance. While she truly enjoys her career in the financial sector, her love for creating beautiful spaces kept nudging her toward realizing a dream.
Devising a Plan
After years of dreaming about a home décor and furniture store, Johnson began to research the possibility in 2022. She put her business degree to work and spent two years analyzing the markets, profitability, marketing and costs. She considered the possibility of a brick-and-mortar storefront, but decided that e-commerce was the most cost-effective business plan to start her journey.
In 2023 Johnson selected a name for her store.
“I was just sitting there and the name Nadora just came to me,” Johnson says. “It means beautiful gift in Greek. The name was perfect and I was so excited!”
Open for Business
Two years of patience, hard work and support from family and friends finally paid off in the summer of 2024. Nadora Home’s website was live and open for business.
Specializing in high quality and elevated décor, Nadora Home offers thoughtfully curated home décor and entertainment provisions. The aesthetic is a combination of contemporary and classic design with a focus on neutral tones, natural elements, organic fabrics, coordinating items and boutique offerings that can’t be found in big box stores or large chains.
“I am so proud of my website and have to give a shout-out to Mountain Air Marketing,” Johnson says. “They perfectly captured my aesthetic and helped me get my business off the ground.”
Making Connections
While Nadora Home is currently a web-based business, its home base is in Colorado Springs. Johnson has been collaborating with fellow small business owners to introduce her brand locally. Nadora Home offerings can be found at pop-ups and events around the city, and she encourages her clients to follow her social media for up-to-date information and details.
“I had the opportunity to collaborate with Urbane Collective over the holidays and offered curated gift sets from Nadora Home,” she says. “It was a good experience, and I am always looking for additional opportunities to collaborate. Making connections is so important to the success of a small business.”
Looking Forward
Wish Nadora Home had a physical storefront? You are in luck! Johnson is actively working toward finding and securing a perfect space. She would like to add furniture pieces to her collection and shipping costs are too high to offer these large items online. She hopes to open her brick-and-mortar storefront by late 2025 or early 2026.
Website: https://nadorahome.net/
Facebook: @NadoraHomeDecorAndGifts
Instagram @nadora_home
Until her physical storefront opens, she wants the public to know that she offers local delivery of her online décor items to help her local community save a little money.