When Mike Slaughter started Slaughter Roofing in 1987, almost 40 years ago, he did all the shingling and construction work himself. As the business grew, he took on more help with the labor, and it became apparent to Mike and his wife, Virginia that more attention was needed in the office. Mike and Virginia have worked together full-time for the past 30 years, with Virginia managing the office and Mike managing sales and production. Every business has growing pains and Mike and Virginia have learned that just like in a marriage, the challenges teach you how strong you are together and set you up for more success.
For the first 26 years, Slaughter Roofing operated out of Mike and Virginia’s home and a warehouse. “This kept us very cozy and involved 24/7,” said Virginia. “That has been the biggest joy and the biggest challenge.” Mike and Virginia find their strengths complement each other and contribute to the success of Slaughter Roofing. “Mike is very business and production-oriented, and I am detail-oriented,” said Virginia. “Those gifts work very well together and produce our amazing company today.”
Through it all, Mike and Virginia speak fondly of the relationships they have developed with the people they serve and the joy they have found in getting to know other couples in the roofing business. “Our favorite part of our business is by far the people…” Mike said. “We love meeting new people, reconnecting with old friends, and providing a service they are both satisfied with and can depend on. We are not just replacing a roof or fixing a leak, we are protecting what’s inside – the things you love the most.”
Slaughter Roofing is dedicated to taking the fear out of getting a new roof by educating its customers personally. “We’ve developed a hands-on approach to walking our customers through the repair or replacement process,” Mike added. “Hiring a roofing company can be daunting but our goal is to make the process simple and straightforward.”
While many companies like Slaughter Roofing focus on expanding their business to increase profits, the Slaughters have chosen to follow a less conventional path and remain a small business in Northern Colorado. “We’ve chosen to stay in Northern Colorado because scale creates distance and our value is in the community that we have roots planted in,” Mike said. “We love Northern Colorado and it’s a privilege to be a part of this community.” The Slaughters know that residents of this area, many of whom are their friends, are tired of high-pressure salespeople who come in after a storm. Slaughter Roofing, remaining community-oriented and striving to be a good neighbor, keeps its process straightforward.
Staying locally focused has also allowed the Slaughters to uphold one of their core values: “to invest in the well-being of our community and the neighborhoods we live and work in.” In addition to their commitment to customer service, the Slaughters give back to the community to demonstrate their gratitude for a great place for their family and business to grow and thrive. “Part of our mission as a local business is to be a good neighbor,” Mike said. “Every year we partner with several local organizations we believe are working to better this community. Some of the groups we have worked with are Weld Food Bank, Boys & Girls Club of Weld County, and Big Bones Canine Rescue.” Slaughter Roofing was even recognized by the Boy’s and Girl’s Clubs of Weld County as the 2024 Champion of Youth.
Every day, members of Slaughter Roofing strive to build relationships with their community, meet the needs of their customers, and strengthen their hometown. The Slaughter family hopes that if they were to close their doors tomorrow, the impact they left on the community could be measured in more than just how many shingles they laid. The team at Slaughter Roofing is more than just good roofers, they’re good neighbors. mike@slaughter-roofing.com | 970-330-7881
"One of our core values: to invest in the well-being of our community and the neighborhoods we live and work in." - The Slaughters