Step into Alpha Fit Club Basking Ridge and you’ll hear the music thumping, feel the lights pulsing and see a room full of people pushing, lifting and smiling their way through one of the most dynamic workouts in town. It’s not your average gym—it’s part nightclub, part boot camp and all community.
Opened in 2022, the Basking Ridge studio is one of 20 Alpha Fit Club locations across New Jersey, offering a four-week circuit-style workout program that caters to all ages and fitness levels.
General Manager Bill Bonney knows the Alpha experience from both sides of the dumbbell—he started out as a member before joining the team.
“Alpha Fit Club, for the most part, is a strength and conditioning, circuit-style, total-body group fitness experience,” Bonney says. “The typical format is six-minute stations—six stations around the room with one minute of rest to rotate and regather yourself. Everything from dumbbells to kettlebells, TRX cables, treadmills, bikes and rowers. The goal is to keep it fresh and fun on a daily basis for our members.”
Method to the Madness
Each month follows a four-week progression—capacity, tenacity, intensity and peak week—designed to help members see real results.
“There’s a method to the madness,” Bonney says with a laugh. “We want to make sure that all the members who come in see progress if they show up consistently. But it’s for everyone—from the beginner just starting their fitness journey to the weekend warrior who’s been training all their life. There’s really something for everybody at Alpha Fit Club.”
Scalable for All
Co-founder and CEO Sam Tooley echoes that philosophy.
“The workouts are designed to be challenging, but they’re scalable,” Tooley says. “We like to say we created the experience to accommodate everybody—from myself to my mom. We should be able to take the same class, side by side, and both walk out feeling like we got an appropriately challenging workout.”
Weekday classes host up to 24 members, while weekends ramp things up with a seventh station for 28 participants.
The Alpha Atmosphere
Tooley says Alpha Fit Club was built to bring a New York City–inspired boutique fitness experience to the suburbs.
“The lights are low, the music’s bumping, the coach is on the mic and the programming itself is fantastic,” he says. “So the product we feel is second to none.”
For Bonney, though, it’s the people who make it special.
“Inside the gym, the people that are there are the people I wanted to take care of,” he says. “I fell in love with the workout, I fell in love with the people inside the four walls and I wanted to make sure everything we did was above and beyond for them.”
Community First
That sense of belonging is what sets Alpha apart, Tooley says.
“There are so many good options out there, but when somebody walks into a gym for the first time, it can be overwhelming,” he says. “Whether you don’t know anyone or don’t know what to do, it’s all very new. We take a lot of pride in making sure that anyone who walks into an Alpha Fit Club, no matter which location, feels at home and welcomed.”
Coaching the Alpha Way
Head Coach Melissa McKenna keeps the energy high and the details sharp at the Basking Ridge studio. Her day starts before dawn—setting up the workout, prepping the space, greeting members and leading them through each session.
“Just coming in with a positive attitude, meeting yourself where you’re at and staying grounded in your goals is everything,” McKenna says. “Don’t worry about what anybody else is doing—take it at your own pace. Everybody was once a beginner, and if that’s you, you’re the luckiest person in the room.”
Whether you’re chasing personal records or just looking for a supportive space to move, sweat and connect, Alpha Fit Club Basking Ridge delivers a powerful reminder: fitness isn’t just about building strength—it’s about finding your people.
Alpha Fit Club
Address: 665 Martinsville Rd 2nd Floor, Basking Ridge, NJ
Phone: (201) 903-9852
Website: https://alphafitclub.com/pages/basking-ridge