When it comes to seasonal decor, some homeowners find inspiration and ideas in short supply. They’re not alone, says interior designer Janet Baltzersen.
“I’ve noticed that clients really struggle with knowing how to pull a project together on their own,” she explains. “There are so many decisions to be made, it's expensive, and they don't want to make a mistake. A lot of work goes into making a space cohesive and well-curated.”
For Janet, however, interior design is just another day at the office. As the owner of Rusty Fig Redesign, she’s been blessed with an opportunity to help others see their homes in a whole new light.
“I feel incredibly lucky to be doing what I'm doing,” Janet shares, noting that it combines the joy she gets from helping people, a love of problem-solving, and an ability to creatively think outside the box. “I'm always seeking new opportunities, and having my own business affords me that. I meet the most interesting people, and I can't tell you what pleasure it gives me,” she says.
Janet has owned Rusty Fig Redesign for seven years, but her passion for creative thinking began long before that; her professional life began in the world of childhood education.
Then, she says, “I asked myself what I wanted to do with the second half of my life.” It was an easy decision, Janet recalls. The rest is history.
“I’ve been lucky enough to win design awards,” she says, “but my greatest accomplishments are when residential or commercial clients feel their new environment has created an elevated life experience.
“I feel successful when I've helped a new small business owner bring their vision to life. Or, designing a home for someone who has lost a spouse, gone through a divorce, or experienced a tragedy,” she says. “I'm flattered when someone chooses me to renew their home when they’re emotionally ready for a change. It's such a close journey that you take together. I thrive on new challenges and unique experiences. When I get those, it feels like a win.”
Janet is quick to express her admiration for the Hyde Park community. Not only are its distinctive shops and independent businesses key to her success, she says, but she also enjoys its top-notch restaurants and bustling coffee shops.
“Hyde Park is so unique and desirable! I respect and appreciate its elegant blend of architecture, tree-lined streets, and charming gardens. It’s an area that provides walkable convenience and beautiful parks, with fantastic small businesses sprinkled throughout.”
That kind of community, Janet adds, provides her with endless inspiration. And with that inspiration, Rusty Fig Redesign is able to improve the homes of countless other families throughout Greater Cincinnati.
"Save the anxiety and some time, and hire the right designer for you and your budget," Janet says. "My goal isn't to push (an) agenda or design style on a client, it's to create a happy place to live or work in."
Design Considerations
“A lot of work goes into making a space cohesive and well-curated,” Janet explains. “Selecting appropriately scaled furniture, coordinating fabrics, proper window treatments, correctly sized rugs, decor, lighting, a room’s arrangement… I could go on and on,” she says. “Seeking professional help does save time, money, and alleviates stress.”
With that in mind, Janet is also eager to share a few key concepts of interior design that others can find helpful.
1. Don't Follow Trends. Trends can be helpful for inspiration, Janet says, but a room should still fit your lifestyle.
2. Shop at Home First. “There’s great value in using items you already have,” Janet says. “Sometimes using items from a different room in a different way can refresh a space.”
3. Update Lighting. “Dated light fixtures and ceiling fans can really bring a room down,” she points out. “Recessed lighting, as well as beautiful table and floor lamps, can create a cozy, inviting environment.”
4. Wallpaper Mundane Spaces. Janet suggests adding bold or interesting wallpaper in a powder room, a foyer ceiling, or a hallway. “Removable wallpaper can add some character on stair risers, old cabinet doors, and behind shelves,” she adds.
5. Declutter. “Free up your space, and free up your mind!” Janet advises. “You can't successfully transform a space with ‘stuff’ everywhere. Clutter makes you feel unsettled, and you can't allow new possibilities into your life if you’re clinging to the past.
"My greatest accomplishments are when ... clients feel ... an elevated life experience."
"I thrive on ... challenges and unique experiences. (Those) feel like a win.”