Are you starting a business – or refreshing your existing business’s image? Then you’ve got to brand that thing right, or else people won’t trust or recognize it.
Assuming you don’t have an art degree, that leaves you with three options:
Use AI, and give your business an image befitting of a county fair snow cone booth.
Hire a multi-staffed branding agency, and pay ten times more for artwork a single person could have done by themself.
Hire a single branding savant, and make your business truly stick out in the endless sea of logos that forms the American mercantile landscape.
Does that sound biased? That’s because it is. And it’s also right. Take a look at Eden Prairie branding guru Jeff Griffith’s logos, outdoor signage, print advertisements, and video and digital work if you want proof.
Experience
Jeff Griffith is kind of a big deal.
His work has appeared in Men’s Health, the New York Post, and O, The Oprah Magazine, and has been featured on CNN, MSNBC, The Ellen DeGeneres Show, and The View.
His successful grass roots multimedia campaign to prevent the construction of a casino adjacent to Gettysburg National Military Park was joined by Ken Burns and Sam Waterson, and scored by famed composer John Williams.
He once produced a digital campaign for a video game company which proved so persuasive that YouTube extended its run free of charge so they could continue studying its effects on viewers.
He has spent decades working at various media companies, ad agencies and publishing houses in Honolulu, Atlanta, Chicago, Winston-Salem, San Francisco, West Chester, as well as New York City for 26 years.
And now, Jeff is back on his home turf: the Midwest, where he’s creating brands that make people feel.
“When I first sit down with a client, my goal is to understand precisely what their business and customers are all about,” said Jeff. “How will people interact with the brand? Through social media? A website? Video content? A mobile app? Business cards? Diner placemats? No touch point is too small to overlook.
“It’s all about finding the universal truth: the emotional connection that drives people to your business and keeps them coming back.”
Impact
Branding that commands customers’ attention and stays in their minds.
Branding that manifests professionalism and instills confidence
Branding that gives your business personality.
Branding that reflects the skill, heart, and grit that can only come from decades of experience.
Branding by Jeff Griffith Creative – your love letter to your customers, and secret weapon against your competitors.
JeffGriffithCreative.com | JeffGriffithCreative@gmail.com | (646) 418-2800