As men’s eyewear continues to blend fashion and function, understanding the latest trends can help one choose frames that complement their style and lifestyle. We sat down with Chris Hansen, co-owner of Owl Optical—a renowned boutique eyewear store helmed with his wife Julie—to get the inside scoop on what men are wearing this year and which brands are making waves.
Lightweight Dominate Among Younger Wearers
According to Chris, younger men are gravitating toward more lightweight frames, particularly plastic and metal designs that offer both comfort and a modern aesthetic. “These frames are what I call the George Costanzas,” Chris says.
Chunky and Matte for the More Mature Crowd
On the other hand, men in the older demographic tend to favor chunkier, heavier frames. These bold styles provide a striking statement and often utilize timeless colors. “Tortoiseshell is always a hot color, but matte finishes seem to be really in right now,” Chris explains. Matte black and gray frames are particularly trendy, marrying subtlety with sophistication.
“It” Brands at Owl Optical
Owl Optical prides itself on curating a diverse selection of eyewear that caters to various tastes. Some of the top brands favored by their clientele include:
Ahlem: This French brand is popular among both younger and older customers. Its chunkier styles appeal to a more mature audience, while the sleek gold and silver metal frames align with the younger crowd’s preferences.
Cutler and Gross: A British heritage brand dating back to the 1960s, Cutler and Gross is known for its bold frames that make a statement. These pieces blend vintage flair with contemporary design, appealing to those who appreciate craftsmanship and individuality.
Moscot: An iconic American label from New York, Moscot offers timeless, classic looks that never go out of style. Their frames balance old-school charm with modern sensibilities, and they also provide options for those who like chunkier, distinctive eyewear.
For more style information or to schedule an appointment with Owl Optical, visit owloptical.com or call 612-367-4106.