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Mullet Approved

It’s Business in the Front, Flavor in the Back for this Hot-blonde Food Reviewer

Article by Lisa Fletcher

Photography by Matthew J. Capps

Originally published in Loveland Lifestyle

If you’ve ever found yourself mid-scroll, suddenly captivated by a video of crab rangoon cheese sticks oozing with cheesy goodness (narrated by a voice that feels like your funniest friend on a caffeine kick), you’ve just stepped into the wonderfully bold and wildly tasty world of the Mullet Review.

And who’s the mastermind behind the madness? None other than Brandon Elliott, a 29-year-old food reviewer, self-declared “hot blonde,” and Loveland mailman by day, flavor hero by night.

“I’ve been a mailman for seven years,” Brandon says with a smile, rocking a mullet that’s become his signature look. “I’ve gotten to know a lot of great restaurants through my routes.”

The Milford native has made a name for himself across Greater Cincinnati. And it all started with sticker shock. “Fast food prices are outrageous for the quality,” Brandon explains. “I’m spending the same price at mom-and-pop places, so I decided to find them around the city.” That mission turned into a side project, then a passion, and eventually, a following.

It wasn’t long before the Mullet Review caught fire online. “I made a post for Lori’s American Grille in Goshen about their crab rangoon cheese sticks ... and it went viral,” he says. The buzz exploded, and before long, fans were tracking his reviews, while small businesses were welcoming the resulting boost in biz and customers.

“Someone messaged me on a Saturday saying that for the first time ever, Lori’s had sold out of food,” Brandon recalls. “Cars were backed up on State Route 28 because of my post.”

Despite the unexpected fame, Brandon keeps it simple and grounded. His goal is to lift up small businesses, especially the ones that might go unnoticed. “I just want to see all the cool food places around Cincy,” he says. And while his reviews occasionally include chains, “just to see if the commercials are gimmicks,” his heart is with the locals. 

His approach is refreshingly straightforward: judge the food, not the service. “You don’t know when someone is just having a bad day,” he explains. “It’s not the owner’s fault.”

And while he doesn’t take himself too seriously—leaning into the humor and “hot-blonde” persona—Brandon has created a brand that resonates. “I’ve always been pretty funny,” he gives a grin again. “It’s all pretty easy. It’s just me being me. I’m doing a lot of it for the laughs.”

Curious about some of Brandon’s all-time local faves? In addition to Lori’s, that list includes Roscoe’s Pizza in Waynesville, J’s Fish Tacos at Narrow Path Brewing Co., Paxton’s Grill, and the Bagel & Deli Truck at Cappy’s in Loveland. Each place brings something unique ... and Brandon’s goal is to share that with as many people as possible.

Brandon has a way about him—from his loud, sometimes campy attire to the way he genuinely connects with restaurant owners and employees. His unique rating system is also part of his charm. It’s never just 10/10. It’s much, much higher—and that’s a compliment.“That’s about as good as it gets. If I give you that, I’m definitely coming back.”

Yet Mullet Review’s real charm lies in Brandon’s honesty, humor and unmistakable love for the community. Beyond the laughs and mouth-watering content, it’s clear that Brandon has sparked a ripple effect—one that’s actually helped grow business for local restaurants.

“The coolest part of all of this is the outpouring of support from all the local small businesses ... coming together just to wish me the best,” Brandon explains.

Whether he’s causing a rangoon frenzy or uncovering the next big food truck, Brandon proves that great taste and a good laugh go a long way—especially when served with a side of mullet. Follow his food-fueled adventures at Mullet Review on Facebook, Insta, TikTok, or YouTube. Warning: you will get hungry.

“Someone messaged me on a Saturday saying that for the first time ever, Lori’s had sold out of food,” Brandon recalls. “Cars were backed up on State Route 28 because of my post.”

“The coolest part of all of this is the outpouring of support from all the local small businesses ...”