This past spring, the city of Rogers celebrated the grand opening of the new breathtaking Walker Brothers store. The debut was held March 14th and included a ribbon cutting ceremony, new merchandise sneak peaks, and a large gathering of the community and families.
This new space had been dreamt of by the team for years prior. “We looked at spaces across the world that fit within their communities and waited until our area was ready for a space like this. It was time for a store this size and the response has been great”, Lead Buyer and Manager of NWA, Calen Byrd said.
Downtown Rogers is the center of a growing retail district and has a need for professional and business wear. The highlight of this store is the elevated pieces that one might need for business meetings, a life-changing interview, or the experience of ringing the bell at the New York Stock Exchange. Fayetteville is more seen as the “destination store” and is geared towards college-life and locals that are passionate about their town. Each location might have a different feel to it, but the same hopes and values. No matter the situation, Walker Brothers is there to make you feel like your most confident self.
Walker Brothers has been outfitting men with timeless style & exceptional service since 1903. Known for its blend of modern craftsmanship yet traditional pieces, the group brings something rare to the table: a sense of place, personality, and purpose. No matter the city in NWA, there is a small town feel where you see the same people you shop and work with at church on Sundays, restaurants, and your kids' extracurriculars. Having a servant heart and making your customers feel comfortable is the top priority within this team.
CEO and partner Thomas Cole elaborated on the vision behind the Rogers space, asking himself “How do we best bring this area into the world of clothing?”. The aspiration for this space was to be an experience where customers feel comfortable, like it is their own space. “You are looking at something special and luxurious, yet still have a heart to serve and make people feel welcome.” When you travel and go to stores such as Ralph Lauren, Sid Mashburn, you feel the merchandise through the accent of the storefront and how you are treated. This was a goal for the design team, making sure the store was thought out for all types of customers.
The layout of the Rogers store was specifically made for all walks of life. The entrance includes sections for those that simply need a polo for the golf course, an elegant pair of shoes, or a gift for their son. But as you get deeper into the store, the walls slowly elevate in style and designate more towards someone that is needing a unique, custom outfit or suit.
The design really feels more like a thoughtfully designed home than a traditional retail outlet. With timeless colors, eclectic furniture, and shelves lined with artisan-made wares, the team has spared no detail.
The family at Walker Brothers is so appreciative of the NWA community and the encouragement to take this next step. “Having local supporters is a true culmination of years of hopes and dreams that are finally coming true.” If you haven't yet, drive a short time up to see the new store, located off of South 55th Street in the heart of Rogers.