“I guess you could say I’m a paint nerd.”
– Nick Roell
You have nothing against novice painters. You would surely agree that anyone willing to pick up a brush and a can deserves to have a job. But your egalitarian attitude toward painters stops at your front door. Your home’s aesthetics and market value are both far too important to be placed in the hands of an amateur.
Nick Roell has nothing against novice painters, either. He became one when he helped a family friend paint a mile-long horse fence in Medina in the summer of 1998. He enjoyed the work, and found it easy to take pride in. Although we can only wonder at what might have been going through their heads, the horses were probably impressed by Nick’s work as well.
Nick decided to keep the brush rolling. He went on to run a painting franchise in his hometown of Plymouth while attending college, and ultimately decided to open Roell Painting Company in 2001. He quickly found that his goals for first-rate customer service greatly exceeded those of his competitors.
“When I was just starting out, I never would have imagined I could one day drive anywhere in the Twin Cities metro and see projects our team has completed,” said Nick. “But to this day, I’m still driven by the same passion I began with 25 years ago: to beautify and modernize my clients’ most valuable possessions.
“We’ve expanded to work with every kind of client over the years. Realtors and home stagers count on us to create spaces that will appeal to buyers both online and in person. We’re especially proud to have partnered with Helgeson Platzke Real Estate Group, the number one Realtor in Eden Prairie. I believe that’s the ultimate testament to our professionalism.
“We also work with many multi-unit homeowner associations, including Eden Prairie’s Bearpath, Old Farm and Heritage Place communities. As a board member of The Wilds, a 712-unit community in Prior Lake, I understand exactly what our higher-profile clients and associations are after: on-trend aesthetics, delivered in a timely manner by competent, dependable craftsmen – the same things anyone wants at their own home, really.
“Welcome us to your home or community to coat almost any surface, no matter your budget. Our first step is to have one of our project managers learn more about your project and goals, including whether you’re after a simple maintenance coat or a total aesthetic refresh. They’ll take detailed measurements, run the numbers, and then provide a free detailed estimate that shows where every dollar of your investment will go.
“If we’re fortunate enough to earn your business, we can provide a photo rendering of how your interior or exterior will look after we have revitalized it. That removes any guesswork from choosing the best paint colors from your home – perfect if you need help visualizing the finished product. Squinting at swatches is a thing of the past!
“We couldn't maintain so many prospective clients or ongoing projects in our queue if we hadn't already streamlined every step of our process. That expedites our work, and minimizes inconvenience to our client by letting them know precisely what we will be doing at their property and when we will be there. The only way we can guarantee consistent, long-lasting and predictable results with each project is by adhering to our tried-and-true methods.
“Take kitchen cabinet enameling, for example, which we have boiled down to a fine science. We do the prep work. We make certain each surface is sound, clean, and capable of holding the selected coating. We spray primer followed by multi-coat enamel finish, taking care to sand, Bondo, vacuum, tape and respray as needed. Our exterior painting process is no less refined, ensuring that proper preparation and finishing tasks are completed for an enduring coating system.
“Labor is the most expensive part of any painting project. That’s why our mission to give our clients the greatest possible value includes investing in our craftsmen. We give them the training, supervision and support they need to continually hone their skills. Our craftsmen’s proficiency is the reason why our clients almost universally approve of our work during their final walk-throughs. It’s also why we’ve earned a five-star rating on Google with over 300 reviews.
“Ultimately, the biggest compliments we can receive are referrals. We don’t spend a lot of money on advertising, because word of mouth and repeat business have always been the driving forces behind our growth over all these years. Of course, I owe all of my success to my outstanding team of hard-working colleagues, as well as my wife Maddy and sons Nash and Merrick who give me so much love and support during all the crazy hours I put in each summer.
“This summer is already shaping up to be our biggest yet. I hope we can make your home in Eden Prairie a part of it, because there’s no town my team enjoys visiting more!”
Call (763) 559-5296 or visit roellpainting.com today for a free estimate on:
- Single-Family
- Multi-Family
- Commercial
- Interior Painting
- Exterior Painting
- Cabinetry Enameling
- Millwork Enameling
- Pressure Washing
- Wood to Low-Maintenance Deck Conversion
- Deck Staining
- Drywall Repair
- Wallpaper Removal