Stretch Zone

Local business creates custom stretching programs to meet individual needs.

Editor Lauren McDuffie sat down with Stretch Zone owner, Brooke McCoy, to learn more about this unique health and wellness venture. 

What is Stretch Zone all about? Can you explain for us what the "Stretch Zone Method" means?

We provide a service called practitioner-assisted stretching where we work one-on-one with individuals through stretches tailored specifically to their needs. We are unique because we are the only company in the world that has a certification behind our Method. All of our employees have at least a degree in Exercise Science or Kinesiology, alongside we all go through our certification process. We also have a strap kit system that is patented to our company that allows for complete stabilization and isolation of the muscle/tendon for each stretch. It allows for a much safer and deeper stretch than you can achieve on your own.

What can patrons expect when they arrive? How does a typical session work?

We offer a complimentary consultation, which includes a FREE 30-minute stretch, for every local resident to experience our service firsthand. In that session, patrons should expect to be with us for about an hour from start to finish. We first go over the individual’s health history and goals to allow us to tailor the 30-minute stretch specific to their needs.

What types of clients do you see most often and/or who do you think would most benefit from your services? 

Our service helps all walks of life, whether it be a client suffering from a stroke or an avid athlete. Our most common clients are golfers and tennis players. Our most common ailment is lower back pain.

Is Charleston home? Do you have a background in health and wellness?

I grew up here in Mt. Pleasant. Both of my parents were in the military so I moved here when I was six and have been here since. I have my undergrad in Exercise Science from USC, as well as my Master’s in Exercise Science from The Citadel.

Is this your first business venture? How did your ownership come to be? We'd love to learn the backstory about how you found your way to this arena.

Yes, this is my first business venture. I started out with Stretch Zone as the General Manager of our Coleman Boulevard location. I worked for the previous owner for about five years. Halfway in, I sat her down and told her if she was ever interested in selling the business, that I hoped I would be her first conversation. We had the conversation about two years ago and here we are I took over September of 2021.

What do you love most about this business/job?

I love how rewarding the job is! There is no better feeling than changing people's lives and making them feel better. I love how much our business has become a family with the community as well.

Do you have plans to open any more Stretch Zone locations?

Yes, we plan to open in Summerville mid-2023.

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