In the realm of plastic surgery, there's a lingering stigma, with some people associating it with dramatic transformations or unrealistic beauty ideals. But at Boulder Plastic Surgery, the philosophy is different. In addition to traditional plastic surgery methods, here, the focus is on enhancing what makes each person uniquely beautiful, with the option of using the latest non-invasive techniques that offer subtle, sophisticated results.
Shifting Perspectives
For many, plastic surgery can feel like a loaded term, conjuring up drastic changes or unnatural enhancements. But the team at Boulder Plastic Surgery is committed to changing that narrative.
"People associate the word plastic with something like a plastic Barbie doll. But in fact, the name of our specialty comes from the Greek word 'plastikos,' which means 'capable of being molded or shaped.' Many of us have chosen plastic surgery for this reason; we are creative and independent thinkers and can use human anatomy as our medium," says Dr. Joshua D. Rouch, FACS, at Boulder Plastic Surgery.
The practice works with each patient to achieve elegant, understated results that blend seamlessly with their natural beauty.
"At our core, we are doctors, and we seek to make the lives of our patients better," Rouch says. "I often tell patients that instead of a quantity-of-life surgeon, I am a quality-of-life surgeon, which I think is so true."
Another surgeon within the practice, Dr. Justin Maxhimer, FACS, says, "I became a plastic surgeon to give people back what was once theirs. Their body before having children, their femininity after breast cancer, their face in the mirror reflecting how they feel inside, and restoration after trauma.
Curated Non-Invasive Offerings
Rooted in the belief that the best outcomes are the ones that look effortless, the facility prides itself on delivering results that leave people feeling refreshed, without feeling like they've undergone a dramatic transformation—with treatments designed to enhance each patient's unique features, not mask them.
This philosophy shines through in the popularity of its non-invasive treatments. These low-commitment options are ideal for individuals looking to address concerns like fine lines, skin tone, or volume loss—without surgery. For those who may feel apprehensive about taking the plunge into plastic surgery, these treatments offer a gentle introduction to enhancing appearance with little to no downtime.
The most popular non-invasive treatments are its skin care products and facials, including hydrafacials, which deeply cleanse the skin, and a profractional HALO laser that reduces fine lines and wrinkles. "While they all are different treatments, they all converge at the same outcome…aiding or encouraging your own body's cellular makeup to regenerate and rejuvenate," says Dr. Maxhimer. "Tapping into your own body's potential aligns with our motto of natural beauty rather than overdone—artificial enhancement that never looks normal and doesn't age well."
Advanced laser treatments are perfect for those looking to refresh their skin's texture, reduce pigmentation, or enhance overall tone and radiance. Chemical peels and microdermabrasion offer a simplistic way to rejuvenate the skin, helping to reveal a brighter, smoother complexion without invasive measures. Additional sought-after services include injectables and fillers, like Botox and Juvederm, which gently smooth lines and restore youthful volume to the face.
Working closely with each patient to understand their individual goals, physicians design treatments that align with their lifestyle and aesthetics. It's about finding the right balance, not rushing into procedures that don't feel right.
Confidence, Naturally
Patients can feel assured that their results will reflect their true selves—just a more radiant, confident version.
With a range of non-invasive options that fit seamlessly into even the busiest of lifestyles, Boulder Plastic Surgery is the perfect destination for those who value quiet sophistication over drastic change. The doctors see it as helping patients feel better and more confident about themselves.
"Seeing tears in my patients' eyes the first time they see themselves after surgery, after a procedure, or even after a treatment is so gratifying," says Dr. Maxhimer. "Everyone has their 'thing' no matter how big or small, and if I can help them with that, it's amazing."
“I often tell patients that instead of a quantity-of-life surgeon, I am a quality-of-life surgeon, which I think is so true.” — Dr. Joshua D. Rouch