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Kimberly Berger, Owner & Founder of Lion's Lair Boutique

Featured Article

Swimwear Confidence Starts with Fit

Expert advice helps women feel secure and stylish in swimsuits that flatter every body type.

Article by Kimberly Berger, Lion's Lair Boutique

Photography by Photohead Photography

Originally published in Gainesville City Lifestyle

For many women, shopping for a swimsuit is one of the most vulnerable experiences of the year. Kimberly Berger of Lion’s Lair Boutique knows this all too well. Her own struggle to find a suit that fit, led her to create a swimwear store dedicated to serving women over 30 years ago. She understands how exposing it can feel to wear less in public than you normally would and how the right swimsuit can turn insecurity into confidence.

With decades of swimwear expertise, Kimberly believes the perfect suit isn’t just about trends - it's about fit, function and feeling great. Choosing the right style can conceal what you want hidden and highlight your favorite features. From high-waisted retro bottoms that smooth the tummy to high-cut legs and necklines that visually elongate the body, every detail makes a difference.

Quality construction prevents embarrassing mishaps in and out of the water. Bodies are buoyant, breasts float, and fabrics can become heavy when wet. That's why choosing a suit with proper structure and support is critical. Look for brands that have bra-fit know-how and offer styles that maintain their shape and security when soaked. Your suit should look just as flattering in the water as it does when it is dry.

The best place to start? Mix-and-matching tops and bottoms allows you to create a custom look tailored to your unique shape. When possible, seek guidance from knowledgeable staff - being open to new styles can lead to surprisingly flattering results! Locally, Lion’s Lair Boutique’s offers personalized swimwear consultations with experienced fitters who help you navigate sizing, support and style with confidence. Wherever you shop, expert input can make all of the difference.

Swimwear should empower you, not limit you. With the right fit, fabric and guidance, you’ll step onto the sand or into the pool with confidence, and maybe even a little strut.

Schedule a swimwear consultation www.LLSwim.com

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