If you came to our Fayetteville City Lifestyle Summer Soirée at City Park, you probably noticed the cookie truck that had people flocking like moths to a flame. That was Chewk’s, the epitome of cookies on wheels. Born in Phoenix, Arizona, Chewk’s decided Fayetteville was the perfect place for a second location, and you can find the famous cookies nestled right behind Puritan Coffee. Once you’ve tried a Chewk’s cookie, nothing will rightfully compare.
So, what makes Chewk’s different from every other cookie you’ve had? For starters, size. These cookies aren’t dainty little snacks; they’re big, indulgent, unapologetically decadent creations meant to be savored. The crowd favorite is the Chocolate Chunk Chewk, the cookie that started it all. Think gooey chocolate in melty, oversized chunks folded into a soft base that requires both hands and a moment of silence before the first bite. But don’t get too attached, Chewk’s loves to surprise. Coming this fall is a chai-inspired cookie that owner Richard Heller swears will be “the sleeper hit of the season”.
If you ask locals, though, words may describe Chewk’s better than any menu. Fayetteville reviewer Christopher O. captured the mood perfectly: “Each one felt like a warm hug. If you’re looking for closure, emotional support, or just something that won’t leave you on ‘delivered,’ go to Chewk’s. 10/10 will absolutely be back. Possibly weekly. Possibly tomorrow.” Clearly, these cookies are doing more than curing sweet tooth cravings…they’re becoming emotional support baked goods.
For Richard, who brought Chewk’s to Fayetteville, the journey has been as surprising as it has been sweet. “When I first stepped into Chewk’s almost a year ago, I could feel momentum building,” he says. “But it was really in the spring when things started to click. There are still these moments where I look around and think, ‘Wow, this is really happening.’ Cookies are fun, and honestly, the ceiling feels like it’s somewhere in the stars.” If that sounds a little dramatic, try a warm cookie fresh from the truck and you’ll understand.
Part of Chewk’s early success lies in how deeply it’s plugged into the community. Richard and his team make a point to show up at local events, large and small, and be available in ways that make Chewk’s feel like a friend. “We make a big effort to be present at local events that matter to people here,” Richard explains. “It’s been incredibly humbling to feel the support from so many people in Fayetteville.” The truck has quickly become a staple at markets, festivals, and anywhere people gather and where cookies can bring them together.
Looking ahead, Richard says the future is bright. Plans include expanding deeper into Fayetteville’s event scene, partnering with local businesses, and building a closer relationship with the University of Arkansas. But no matter how big things get, Chewk’s remains about one simple mission: spreading joy, one oversized cookie at a time. Whether you’re chasing nostalgia, looking for comfort, or just in need of a sweet treat, Chewk’s has your back (and maybe your heart, too).