When it comes to transforming a home, homeowners often focus on new furniture, fresh paint, or decorative accents. But one of the most impactful design elements is often overlooked: window treatments. The right blinds, shades, or shutters don't just provide privacy—they frame a room, soften natural light, improve energy efficiency, and instantly elevate the overall aesthetic.
For homeowners throughout Union County and beyond, The Blind Dept. & More has become a trusted name for beautiful custom window treatments backed by exceptional service. Based in Kenilworth, the family-owned business has earned a loyal following by making the process remarkably simple—from the initial consultation to the final installation.
Unlike traditional showrooms that require customers to make decisions under fluorescent lights, The Blind Dept. & More brings the showroom directly to your home. Director of Operations Evan Alexander arrives with an extensive collection of style books, fabric samples, and product options, allowing homeowners to see colors, textures, and finishes in their own lighting and alongside their existing décor.
"It's a much easier way to shop," says Alexander. "You don't have to guess whether something will work in your space. We bring the options to you, answer your questions, take precise measurements, and help you choose products that fit both your style and your budget."
That personalized approach removes much of the stress from the selection process. Whether you're furnishing a newly built home, renovating a single room, or updating an entire house, customers receive expert guidance every step of the way.
Today's homeowners are looking for clean, timeless designs that blend beauty with functionality. Large windows continue to be a popular architectural feature, creating demand for window treatments that maximize natural light while maintaining privacy and energy efficiency.
Motorized shades have become one of the fastest-growing trends, allowing homeowners to control multiple window coverings with the touch of a button—or even automate them through smart home systems. They're especially popular in rooms with oversized windows, hard-to-reach spaces, and homes seeking a sleek, uncluttered appearance.
Natural woven shades remain another favorite, bringing warmth, texture, and an organic feel to living rooms, bedrooms, and sunrooms. Cellular shades continue to gain popularity for their exceptional insulation, helping homes stay cooler in summer and warmer during winter while reducing energy costs.
For those seeking timeless elegance, plantation shutters continue to be a classic investment. Their clean lines, durability, and ability to complement nearly every architectural style make them a favorite among homeowners looking to add lasting value to their homes.
Layering treatments is another design trend gaining momentum. Pairing decorative drapery with custom shades creates depth, softness, and a designer-inspired finish that balances style with everyday functionality.
Once selections have been made, homeowners are often surprised by how quickly everything comes together.
That's where veteran installer Frank Camilo takes over.
With more than four decades of installation experience, Camilo has perfected the art of efficient, precise installation. What might seem like an all-day project is often completed in just a matter of hours, with meticulous attention to detail and respect for each customer's home.
His years of experience are evident not only in the speed of his work but also in the flawless finished product. Every blind, shade, and shutter is installed with precision, ensuring smooth operation and a perfect fit.
Behind the company's outstanding reputation are owners Stephen and Cathy Siegal, whose commitment to customer service has been at the heart of the business from day one.
For Stephen, serving the community has always been more than just good business.
Before becoming a successful entrepreneur, Steve spent more than 25 years living in Fanwood, where he raised his family and became deeply involved in the community. For over two decades, he proudly served on the Fanwood Rescue Squad, dedicating countless hours to helping neighbors during emergencies.
Today, that same spirit of service continues in a different capacity. Along with leading The Blind Dept. & More, Steve serves as a Director Consultant with BNI (Business Network International), the world's largest business networking organization. There, he mentors business owners, helps entrepreneurs build meaningful relationships, and encourages the philosophy of "Givers Gain®"—the idea that helping others ultimately benefits everyone.
It's a philosophy that naturally extends to the way The Blind Dept. & More serves its customers.
Rather than focusing solely on selling products, the team focuses on creating an enjoyable experience built on honesty, education, and personalized attention. Every project begins with listening to the homeowner's vision and ends with professionally installed window treatments designed to be enjoyed for years to come.
From Evan Alexander's in-home design consultations to Frank Camilo's expert installations and the Siegals' longstanding commitment to community service, every part of the process reflects the company's belief that exceptional customer care never goes out of style.
Whether you're refreshing a single room or giving your entire home a fresh new look, The Blind Dept. & More makes it easy to see just how much of a difference the perfect window treatments can make.