The power of staging when selling a home cannot be overstated.
Team Foster, a mother-daughter team, stands out from the competition with their proven track record, depth of market knowledge, and dedication. For many years they have offered complimentary home staging to their sellers, regardless of the home’s price point. After staging hundreds of homes, they have witnessed firsthand the power of staging, and the importance of presentation when bringing a home to market.
We live in an HGTV world; buyers expect spaces to look like what they see on TV. Staged spaces appeal to today's buyers who are drawn to light and airy spaces. By creating an environment that potential buyers can envision as their own, homes typically sell faster and at a higher price.
"Sellers don’t get a second chance to make a first impression, both online and in person. Buyers want to get a good feel for the layout and space within the house, and cluttered homes or highly stylized interiors are distractions.” – Moya Skillman
Recognizing the importance of captivating online images, Team Foster ensures that every room is inviting, neutral, and appealing to a broad demographic. They also understand that cluttered and dark homes fail to captivate buyers' attention online (virtual showings), resulting in fewer in-person showings and prolonged time on the market. “White paint is magic,” Moya says. “Light & bright interiors balance the gray skies and keep interior spaces timeless and fresh.”
According to the Home Staging Institute, over 90% of realtors acknowledge the undeniable benefits of staging in selling a property. Staging can yield a return on investment of over 550%, and buyers are far more inclined to visit a staged home they find online. Additionally, 65% of realtors agree that staging helps sell a house for more money, increasing its value by 1 to 10%.
Another tip from Team Foster: when selling homes with views, it is essential not to block the view for potential buyers. Often, people who have been living in a home for a lengthy period "forget" about the view, and the furniture and accessories create obstacles. Sellers are best advised to make the view front and center for those who tour the home.
“Staging is not intended to be the focal point of the home. Instead we want the staging to serve as a neutral backdrop for the architectural and design features of the home. Without staging, we find that buyers fixate on the décor and not the home.” —Moya Skillman
Moya Skillman of Team Foster
"Buyers are far more inclined to visit a staged home they find online" - Home Staging Institute
ONE - Great Room Staged
“White paint is magic! Light & bright interiors balance the gray skies and keep interior spaces timeless and fresh.”
TWO - Great Room Before
"We want the staging to serve as a neutral backdrop for the architectural and design features of the home."
THREE - Living Room Staged
"Sellers don’t get a second chance to make a first impression, both online and in person."
FOUR - Living Room Before
We live in an HGTV world; buyers expect spaces to look like what they see on TV.