For Bobby and Karen Crow, natural stone is more than just a building material; it is art forged by nature. What began over 40 years ago with careers in the natural stone industry, their shared passion for service and craftsmanship blossomed into Integrity Stone of Fort Worth in 2018, as a family-run pillar of the Fort Worth community. Today, alongside their daughter McKenzie McClure, the Crows offer a Concierge Stone Experience, a deeply personal journey that treats every client like family and every slab like a masterpiece.
From curating to fabrication, maintenance to restoration, Integrity Stone is a full-service company. As stone curators, the team locates the best quality stone for clients. They also specialize in artisan fabrication of the stone, whether that is a straight, detailed, or uniquely crafted design. Because an important aspect of having natural stone elements is ensuring that the stone is appropriately sealed and maintained, the team also provides education on best practices for stone care as well as maintenance and restoration services.
The versatility of natural stone means it can be used both on the interior and exterior of a home or office for countertops, tabletops, fireplace hearths, bathrooms, as a decorative addition to desks and cabinets, and more. When selecting the best stone for a project, it is important to understand how the surface will be used as well as expectations for upkeep. With that in mind, Integrity Stone offers a Concierge Stone Experience, walking clients through each step of the process.
"We do a deep dive and ask specific questions in order to get a clear vision for the projects. Selecting stone for a forever home or project can be an emotional experience. We encourage clients to approach the process as if they were choosing a piece of fine art because no two pieces are alike," shares Karen. "We want people to truly love what they choose and understand the functionality of the stone for the area in which it will be utilized. One of the sweetest parts of our job is when the client sees "the one" they want and they know it because they feel something.”
This personal connection is at the heart of their work, whether they are helping a family choose a durable granite or quartzite that can withstand a lifetime of crafts, parties, and holiday traditions or a dream bathroom with the most elegant marble. For many rooms, natural stone becomes the focal point and star of the show, guiding the overall color palette and design, which is why they encourage working with the builder, designer, and/or architect from the beginning stages of the project.
Integrity Stone projects include new builds, remodels, restoration and remodeling of older and historic homes, and outdoor living areas as well as commercial projects. Some of the Crow's favorite projects involve unique, personal touches. "One of our very first jobs was for a family remodeling their home," shares Karen. "The wife wanted to surprise her husband, who attended the Naval Academy, with a hand-carved goat (the Naval Academy mascot) in the center of his office fireplace hearth. To see his face when he realized his wife had thought to ask us to do that was incredible."
Larger projects that incorporate multiple stone slabs, like a conference table Integrity Stone did for Bank 0ZK, present special challenges but also bring big rewards. "The board room conference table required five slabs," Bobby explains. "The way the veining had to line up required some technical mastery and was very important in the installation, so we had to procure enough slabs to work in consecutive order, ensuring a seamless flow from one end of the table to the other." The finished product is a stunning and unique table.
Integrating lighting and technology into projects adds an elegant touch to using natural stone. "We did a kitchen with a back-lit onyx island,' says Bobby. "Onyx is unique in that, unlike most stones, it's translucent. The perimeter of the kitchen was done in onyx and it wasn't backlit, but they wanted the island to stand out. So, we put a deep mitered edge all around the perimeter of the island and did the backlighting. It's beautiful when the lights are off, but when they are entertaining, they can turn those lights on and it really makes the island pop."
In addition to guiding private homeowners and individual clients, Integrity Stone works with professionals in the design and construction industries, lending their expertise to the process. "We consistently receive comments from designers, builders, and contractors that by us being present during slab selection, we alleviate stress points and potential project delays," shares Karen. "Early collaboration helps streamline the process, ensuring projects run smoothly. We provide immediate insights into the integrity, color, veining, and finish of the slabs, reducing stress and minimizing costly errors. This collaboration enhances customer satisfaction through a high-quality, budget-conscious approach, making the stone fabrication one less worry for contractors while delivering impressive results on time."
While the heart of the business is family, the foundation is rigorous professional excellence. Integrity Stone operates with a commitment to exceed industry standards, drawing from the Natural Stone Institute's (NSI) Dimension Stone Design Manual, the global single-source reference for technical data and installation. Their expertise ensures that technical details like the ASTM test methods for stone durability, or specific measurement tolerances, are handled with precision. For the Crows, the job doesn't end when the stone is set. Following NSI best practices, they provide vital education on stone care and maintenance. They teach clients why certain stones, like marble, require specific sealers to protect against staining from kitchen staples.
Integrity Stone has several exciting projects underway including working on the amenity areas and luxury residences for Bluejack Ranch, the highly anticipated Tiger Woods-designed golf community southwest of Fort Worth, helping a family restore a home to its original 1800s design, and continuing to work with local nonprofit organizations to provide stone and installation for Homes for Heroes and Opening Doors for Women in Need.
For the Integrity Stone team, the most meaningful part of every day is building relationships with their clients. Having clients return for future projects and refer others to the company is a vital part of the company's growth. "We really appreciate the relationships we have with our clients," says Bobby. "It is very gratifying and we are so blessed when we know we've done a good job because they are referring us to their friends and family."
For more information, visit www.integritystonefw.com, or call Bobby (817-773-9061) or McKenzie (972-835-5732) directly. Also follow @integritystonefw on Instagram for their latest creations.