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Tress

Redefining the Salon Experience

At Tress Hair Boutique, clients can expect no tipping, upselling, or doublebooking. Through an all-inclusive hourly pricing model, each client receives undivided attention.
 

The visionary behind Tress is Jessica Nelson. Growing up as an Army kid and later becoming the wife of a Green Beret, Jessica learned the value of adaptability—a principle that now defines her approach to salon management. After becoming a stylist at 19, Jessica spent over a decade navigating the rigid structures of various salons. This experience led her to recognize the need for a salon environment that prioritizes stylist autonomy, creativity, and a healthy work-life balance.
 

At Tress, Jessica has created a supportive atmosphere where stylists are empowered to set their own hours and hourly rate. Jessica shares, “I wanted to give [stylists] freedom to charge what they are worth and over their schedule.” This model not only attracts talented professionals but also fosters a positive salon culture, contrasting with the typical salon experience in new stylists must start at the bottom. "Jess actually cares about empowering [her workers]," shares stylist Sarah Moore, who joined the salon earlier this year.

Beyond her professional life, Jessica is a creative force with a passion for DIY projects, including home renovations. Recently, she and her husband purchased a fixer-upper in Manhattan. While her husband is currently stationed in Washington state, the couple chose to settle in Manhattan long-term because of its community. 

Jessica’s creativity extends to the design of Tress Hair Boutique, where her meticulous attention to detail is evident in the salon’s décor. This creative spirit also influences the services offered, with everything customized to meet the needs of each client, from extensions to color treatments.

Jessica’s vision for Tress Hair Boutique is to share the success she has built with others, creating an environment where stylists can thrive. As she continues to grow her team, Jess remains focused on ensuring that Tress Hair Boutique is a place where both stylists and clients feel valued.