Allow me to take a slightly different slant on this month’s theme of “MAKERS.”
For seven years of my working life, before I got into the promotional marketing field, I was an executive for the Boy Scouts of America, helping organizations to provide the Scouting program through Cub Scout Packs, Boy Scout Troops, Explorer Posts and Crews. There were few of us executives to help organize and support the units, train leaders, plan and execute camporees and other events, and raise funds. We relied heavily on a large, dedicated, corps of volunteers. They, both the organization and the volunteers, were “makers.” One of the challenges we often faced was how do you quantify “character” or “lives saved" or "injuries treated” or “crimes prevented.” It was often frustrating, when looking for funding, to “compete” with organizations who could point to “x" number of youth offenders who had not re-offended. Or who could point to “y" thousand meals being distributed. We didn’t offer a tangible product that could be put on a shelf and sold. But each had a place in the making of a better life for someone, of making the community a bit more safe and secure, and of enhancing our society as a whole.
It is to these “makers” – all the dedicated staff and committed volunteers – that I give a heart-felt thank you. To those who work to provide a safe and secure home for families - thank you. To those who encourage challenged individuals to be the best that they can be; to the PTOs and band (and sports) parents’ organizations; to the “Friends of” whether it be the Senior Center or the library; to those who provide supplemental education in their area of expertise; to those who, through their churches, synagogues and mosques, offer a chance to share in times of joy and comfort in times of sorrow; to those who provide support in times of crisis - thank you. The list could go on. You are all “Makers” of the very best kind – you make better people, better communities, and a better society.
The author, John Barber, owns CHH Engraving which offers branded items to make your message stick – whether that be one of identifying staff and volunteers, promoting events, or recognizing excellence among staff, volunteers, or clients. He can be reached at chhengraving@cs.com or 413-789-2041.