The Rich Hanger was founded by two moms, Ashley and Christina, who wanted to make fashion fun, sustainable, and community-focused. They saw the value in everyday closets and created a space where people could sell, shop, and connect. Sellers rent shelf space, set prices, and The Rich Hanger handles the rest, offering a boutique experience that’s creative and profitable. Each rack is curated by a local seller, making every visit unique. With rotating inventory, local events, and big plans for expansion - including new locations and a digital platform - The Rich Hanger is more than a store. It’s a vibrant, community-driven take on resale.
Q: What’s your mission at The Rich Hanger?
Our mission is to redefine secondhand shopping by making it stylish, accessible, and community-driven. We believe fashion should be expressive, circular, and inclusive - meaning it reflects individuality, keeps clothing in use longer, and welcomes everyone to participate. Fast fashion has a massive environmental impact, and we’re passionate about offering an alternative that feels good, looks good, and does good. By giving clothing a second (or third) life, we’re helping reduce waste while also making fashion more fun and affordable for everyone.
Q: How does the shelf rental model work?
Think of it like Airbnb for your clothes. Sellers rent rack or shelf space in our shop for a set period—usually a week or month. They bring in their curated items, set their own prices, and style their space however they like. We take care of everything else: merchandising, promoting the shop, and managing all sales at checkout.
Q: What makes The Rich Hanger different from traditional consignment?
It’s all about control, flexibility, and real-time results. Unlike traditional consignment, where items might sit unsold for months and sellers receive a smaller payout, our model empowers sellers to manage their inventory, style their space, and keep more of what they earn. Inventory moves quickly, and sellers can restock anytime. Plus, the shop has an inviting, boutique vibe that draws in shoppers looking for something fresh and unique.
Q: How do you make secondhand shopping feel fresh and exciting?
We prioritize curation, storytelling, and community. Our sellers are passionate - whether they’re stylists, collectors, or just have great taste - and they bring in standout, high-quality pieces. We rotate inventory constantly, which keeps things feeling new and exciting. We also host events, collaborate with local creatives, and highlight the stories behind the racks to create a meaningful, connected shopping experience.
Q: Any exciting plans ahead?
Yes! We’re actively scouting for new locations to expand our in-person presence and building a digital version of our shelf rental model so sellers and shoppers from anywhere can join in. We’re also developing style services to offer more ways for people to explore fashion, both online and in-store. Our goal is to grow into a full-circle fashion community that’s vibrant, creative, and accessible to all.
"“We don’t just resell clothes - we celebrate the people behind them. Every rack has a face, a story, and a unique sense of style.”