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Message in a bottle

Father and daughter team up to make hydration taste better

BIOLYTE is the world’s first physician formulated, bottled, multi-use “IV in a bottle,” specially designed to offer all the benefits of a medical-grade IV bag in just one drink. Based in Sandy Springs, BIOLYTE was first developed by Atlanta anesthesiologist Dr. Luther “Trey” Rollins & his daughter Jesslyn Rollins (both Buckhead natives) as a dehydration remedy for Jesslyn’s mom who was battling breast cancer at the time. Since conception, the brand has taken off and is now widely known as a supplement for everyone from athletes and new mothers to flu patients and anyone feeling generally run down.

After onboarding to officially join BIOLYTE with her father right after college, Jesslyn hit the ground running, single-handedly selling, packaging, shipping & even delivering BIOLYTE personally to anyone who purchased. Since then, she has taken over the company as CEO at just 28 years old and has doubled BIOLYTE’s profits every year (now an $8 million dollar company) since taking the helm.

The first supplement of its kind, BIOLYTE hydrates while also helping to alleviate symptoms like nausea, migraines, cramps, fatigue and the overall feeling of being run-down. BIOLYTE is the only product with its amount of electrolyte levels, offering 7.5x more electrolytes than leading sports drinks (but with only 1/3 of the sugar) and 1.5x more than leading children’s rehydration drinks. With only 40 calories per bottle, it’s the perfect answer for anyone who feels run-down, needs a vitamin boost, an energy pick-me-up, or just a moment of recharging after one too many, and is ideal to have on hand for traveling, staying hydrated during outdoor activities and helping to fight cold & flu symptoms. In addition to its “feel better” mentality, BIOLYTE also helps to alleviate symptoms and side effects from other serious conditions & treatments such as chemotherapy and is a cost-efficient way to meet your body’s electrolyte needs while providing a natural boost of energy without spiking your blood sugar.

The brand currently houses three flavors – citrus, berry & newly launched tropical which just hit shelves in February 2021. The new tropical blend is made with hints of pineapple, coconut & mango, is inspired by your favorite tropical destinations (yes, the ones we all are wishing we could visit right now!) & delivers the same level of impressive hydration, electrolytes & symptom-fighting capabilities as its sister flavors. BIOLYTE can be purchased via Amazon, your local Publix, Kroger & many other local markets and independent stores in select cities. 

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