In August of 2020 Interior Designer Amy Foster Davis, Owner of Echelon Fine Home, was asked to design the furnishings around the 2021 Spring Paradigm Construction Parade Home being custom-built for local couple Steve and Mindi Roser. After seeing the vision of both the homeowners and their Interior Designer Gina Roberts, Amy knew this was going to be amazing! Roberts and Foster Davis have known each other for over 12 years. They have collaborated on many commercial and residential projects and have won awards throughout the years for their work. Their favorite design look and feel is “organic modern,” but this home would take their efforts to an entirely new level.
Homeowners Steve and Mindi Roser wanted a floating live edge wood spiral staircase with a lit epoxy waterfall running through the middle. The master bedroom vision consisted of a random pattern three-dimensional wall with a custom elevated cantilevered wood bed.
All of the furniture selections would be carefully thought out and integrate seamlessly with the overall esthetic of the home. “Being part of the Parade of Homes has always been an honor,” says Amy, “and will showcase our capabilities and leave a lasting impression for years to come. This is why Echelon doesn't just stage homes. We want the furnishings to feel as custom as the rest of the home,” Amy explains. Amy travels to major furniture markets just so she can see the pieces in person, hand-selecting every furnishing and accessories to be set in place. “It takes many man hours making our Parade Homes stand out,” she emphasized.
It is clear that Amy and Echelon really enjoyed working on this parade home not only because it was a beautiful home, but when she got to know the homeowners she understood how they wanted to incorporate some of their special furnishings, such as a locally commissioned art piece depicting Yosemite National Park painted in vibrant hues of blues and golds. A Mora clock found in a Scandinavian antique store represents owner Mindi Roser’s Scandinavian heritage. She and Amy chose a custom paint color to refinish the clock and placed it in a cozy guest room, making it feel like a bed and breakfast suite. According to Amy, “Ideas like these create a soul and story for the home as if you traveled there.”
Starting her career working as an interior designer for a prestigious furniture store in downtown Boise, Amy worked under a senior designer who taught her space planning and budgeting. Her natural ability in understanding good design and making it come together led to more experience and clientele. Recognizing a need for helping people locate high end furnishings, Amy began working in a local luxury furniture store specializing in beautiful handmade rugs and fine art. The owner also raised the bar in designing and building exotic fine wood furniture. Foster worked nine years with the family learning the business and developing relationships with the vendors. These major tools gave her the courage to start her own company, and Echelon was born in 2010.
What is most loved about her work is its versatility. Every home design becomes a sanctuary for the person living in it. Amy loves flowing a design theme throughout a home and makes sure the pieces not only look good, but feel good, too. Comfort is a key element for making the Parade Homes stand out as “livable and luxurious….”