Sports + Recreation

Northwest Arkansas’ Pastime

Inside the Community and Traditions of Naturals Baseball Article by Bo Simpson | Photography by Michelle Bazis Ritual is the charm of America’s Pastime. All the senses are activated. The crack of the bat, the murmur of the crowd, the nostalgic ballpark smell. The mythology of the game—stats, stories, and superstitions—turns the atmosphere into an entire ecosystem of experience. In Northwest Arkansas, a Naturals game blends small-town Americana with the energy of one of the country’s fastest...

Health + Wellness

ActiveLife Acupuncture & Wellness Center

The Therapy of Chinese Medicine Article by Meredith Pinkston | Photography by Emma Nelson In a world of endless wellness trends, new supplement routines, and constant social media advice, taking care of your health can begin to feel less empowering and rewarding and more overwhelming. Between conflicting advice on nutrition, productivity culture and the pressure to optimize every second of daily life, wellness has become complicated.  But, Active Life Acupuncture and Wellness Center in...

Life + Culture

Around Town

Happenings of Fayetteville in July Article by Sydney Sullivan Women of All Generations Connect, collaborate, and celebrate at the Fayetteville Chamber’s Women of All Generations event this July. The gathering brings together women across industries and life stages for meaningful conversations centered on leadership, mentorship, and community connection. America 250 Fayetteville Celebration Fayetteville joins communities nationwide in honoring America’s upcoming semiquincentennial with a...

Travel

Discover Your Backyard

Finding a New Adventure Only Minutes Away Article by Meredith Pinkston | Photography by Meredith Mashburn and additional contributors This summer is the perfect time to be outside and begin exploring the great outdoors, but that doesn't mean you have to travel far. Fayetteville and the greater Northwest Arkansas area are the perfect places to discover new scenic trails, local parks, and outdoor adventures. Whether you're looking for a quick afternoon hike or a full day of exploring, these...

Arts + Culture

Cheers, Ya’ll!

Art of Wine Goes West Article by Jennifer Wilson & Sydney Sullivan | Photography by Torches Together, Brian Sirin There's something about a Friday night in July that just feels made for a little adventure, and this year, Art of Wine is delivering exactly that. On July 24 from 7 to 9:30 p.m., Walton Arts Center's beloved annual fundraiser is saddling up and heading West. Sun-soaked vineyards, wide-open hospitality, and a frontier spirit are setting the tone for one of Northwest Arkansas's...

Education

The Man who Reads the Sky

Learning more about the infamous WeatherDan, how he came to NWA, and why he stays. Article by Meredith Pinkston | Photography by Emma Nelson On the night of May 25, 2024, when most were settling in for a typical Memorial Day weekend, a team of people were awake, focused, and watching as the radar predicted the next harrowing hours. One man led the team. He had been preparing, even hours before, at his wife’s birthday dinner. He knew that this would be serious.  By 11:30 p.m. sharp, he was...

Food + Beverage

Handshake: A Home for Holistic Hospitality

Located in the expansion of the Fayetteville Public Library, Handshake is an all-day cafe that wants to be your next favorite spot. Article by Will Newton | Photography by Meredith Mashburn Hope Ray has always been inspired by the concept of hospitality. She has been involved in the hospitality industry for over 15 years, with positions at Northwest Arkansas staples such as Preacher’s Son, Co-Op Ramen, and Conifer. Now, she’s redefining the intersection between hospitality, meals and local...

Education

Fayetteville's Coziest Bookshop

Cozy hobbit-themed nooks and Ryan Billingsley's favorite books. Article by Sydney Sullivan | Photography by Meredith Mashburn Tucked inside Suite 110 at 2526 E. Mission Blvd., Dad Suggests is the kind of shop Fayetteville didn't know it needed until now. Walk in, and you're greeted by thoughtfully curated children's books, family games, and the warm hum of a space clearly built by someone who genuinely loves this stuff. That someone is Ryan Billingsley, who started Dad Suggests as a humble...

Life + Culture

Experience Fayetteville

Ryan Hauck, chief executive officer of Experience Fayetteville, is leading the tourism bureau into exciting new times. Article by Will Newton | Photography by Emma Nelson Anyone can see that the city of Fayetteville has got a lot going for it. Rather it be the lifetime local who has watched their hometown grow exponentially over the years or the traveling tourist staying in the city as they explore the Ozarks, they can both agree it’s pretty difficult to be bored in the home of the Arkansas...

Food + Beverage

Best Burgers

Article by Meredith Pinkston | Photography by Meredith Mashburn Fayetteville in July smells like pure summer. The Ozark heat settles over the city, cold drinks sweat on tabletops, patio fans hum across town, and the unmistakable sizzle of burgers on the grill drifts from Dickson Street to the backroads. On any given night, you can count on finding a spot serving something irresistible. Whether it is a wild, chef‑driven creation stacked high with house‑made toppings or a college‑town classic...