Most Recent Articles
see them all
Beauty
Wicked - Inspired Facials
Thoughtful rituals, personalized education, and skin confidence come together in every facial at Rooted Aesthetics Article by Tricia Gouin | Photography by David Heisler Model- Sierra Hateley Every facial is a collection of thoughtful rituals, from customized skincare to those little moments that help you truly unwind. One of my favorites is a cooling jade scalp massage—a simple touch designed to ease tension, encourage circulation, and elevate your entire facial experience. Education is...
read the article
Food + Beverage
Wicked & Wonderful
Cookbook author Jessie-Sierra Ross sets a grown-up trick or treat table with two bewitching cocktails Article by Jessie-Sierra Ross, Tricia Gouin | Photography by Johnathon Ross Halloween is more than just a night for the neighborhood ghosts and ghouls! For local cookbook author, TV food personality, and former professional ballerina Jessie-Sierra Ross, it’s the perfect time to show you how to get creative with magical floral tablescapes and wickedly delicious cocktails! Jessie-Sierra's years...
read the article
Food + Beverage
A Sweet Escape
Pete’s Sweets turns the bakery into an experience with creative treats, elaborate decorations and a new theme around every corner. Article and Photography by Madeline LeBlanc If you have a sweet tooth like me, Pete’s Sweets in East Longmeadow is a spot you need to experience. This local bakery takes cupcakes, cookies and specialty drinks to another level, but what makes it even more special is that you never quite know what you are going to find when you walk through the door. Throughout the...
read the article
Real Estate
Today Real Estate is Showing Up
Article by Amanda Waterfield In a field of over 2,400 Pioneer Valley realtors, Karen Kopeski has been able to stand out and thrive. Her move to Today Real Estate and a change of location last year have given Karen an edge in Western Mass. Today is celebrating one year at its MillWorks location in Westfield, a multi-use mill space that houses offices, photographers, co-sharing space, retailers, and a restaurant. Today Real Estate occupies a large space on the second floor, featuring high...
read the article
Our Issues

Your Brand, Everywhere it Matters
Print + Digital = Real Results
Pair the power of print with high-performing social media ads — professionally designed, strategically targeted, and guaranteed to deliver more exposure. With 400%+ more reach, white-glove service, and full campaign management, we make it easy to grow your business with confidence.
Expand Your Reach
be in the know
Join the Community
Are you passionate about living your best life? Do you enjoy discovering new tips and tricks for health, wellness, and personal development? Then it’s time to subscribe to our lifestyle publication email newsletter! By joining our community, you’ll receive exclusive content straight to your inbox, including expert advice, inspiring stories, and helpful resources. Don’t miss out on the opportunity to stay up-to-date on local happenings.
Our Partners
You want to support businesses that serve and positively impact our neighborhoods and so do we. That's why we're passionate about partnering with only the most trusted businesses and business owners. The following list is our collection of partners that support us and our community - find them here and in our publication each month.
Auto & Marine
Beauty
Event Planning & Services
Finance & Legal Services
Food & Beverage
Health & Wellness
Home Services
Professional Services
Real Estate
Shopping
Message from the Publisher
Tricia Gouin
Our publication is a community-focused magazine that aims to connect the residents to the people, places and things that make our city special. We are inspired by the unique atmosphere our city has, and we highlight the most positive aspects of living here. From locally owned businesses to inspirational residents, these pages will be your guide.
So whether you're a native or new to the area, our publication can become your community hub. Check out our most recent issues and our incredible business partners below.














