Andrea Hanna has always had a creative streak and an eye for style. Even though she did not start in the fashion business, living in Los Angeles and working in the entertainment industry, she was certainly around it. Straight out of college, Andrea started working as a comedy writer in both film and television. “I love to make people laugh,” she admits. Comedy gave her that outlet, but the hours were long and she felt like she was always trying to catch a break.
After having two children, Andrea decided to take some time off to be a full-time mom. When her son started preschool, she wanted to do something but still maintain a work-life balance. A friend told her, “You are always shopping and giving people styling tips, so you should be a stylist.” Andrea liked that idea and started styling both men and women through Stitch Fix®—a subscription personal styling service. “It was like boot camp for a stylist. I styled over a thousand clients and it taught me so much about fit and brands.”
After a few years, Andrea decided to start her own styling business working predominantly through Nordstrom. She would meet clients at their home and discuss their styling goals. Often this appointment would start with a closet edit and end with a shopping plan. “Many of my clients did not enjoy shopping, so I would shop on my own and present a style story. It was so much fun!” she says. Her most valuable lesson learned after years as a stylist was that most women are highly critical of themselves. “Every woman has something they don't like about their bodies. I hated hearing - ‘I look awful’ - on the other side of the curtain. My goal was to hear, ‘Wow! I look amazing,’ ” says Andrea.
In addition to her styling experience, Andrea’s genuine interest in making people smile, drives her to dress people to look their best and feel happy about how they look. “I always tell women to get clothes that fit now," she says. "You deserve to feel good in your body at any size or age.”
Andrea and her family moved to College Grove in 2018 after her husband’s company transitioned to Nashville. Although they were not required to move, after visiting Nashville, Andrea states, “Our eyes were opened.” They realized Tennessee would be a great place to live and raise their kids. Andrea opened her first stylist-run boutique in College Grove in 2018 called, Goldfinch Boutique. Although successful, the store was off the beaten path, so Andrea decided to move to a more accessible location with improved foot traffic. In March of this year, she opened Society Boutique in Berry Farms. “We are working on a rewards program, the Style Society, as well as a charitable aspect to the business called the Giving Society in which we would donate money and/or clothing to local charities to make a positive impact,” she says.
Society Boutique offers luxury classic and contemporary clothing at affordable prices. “Customers love our high-end feel but are pleasantly surprised when they see our price tags,” Andrea says. “We love offering our customers complementary styling advice. It’s all about building relationships and getting to know our customers and their needs.”
When she’s not working, Andrea loves spending time with her family and friends. She recently started taking tennis lessons and playing golf. “I especially love the cute athletic outfits,” she cheerfully adds. Andrea exudes style both at work and in her personal life. One could say the fashion industry is her perfect “fit.” SocietyFranklin.com