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Gregory Daines and Tim Rigby

Featured Article

A Whole New Vibe

Digby’s Market brings flair and a personal touch like no other

Created by two people with a passion for local flair, a knack for business, and a desire to help the community—Digby’s Market opened its doors in April 2023—bringing a whole new vibe to the retail grocery scene. Among their hallmarks are the elevation of local businesses combined with an un-matched personal touch to create a satisfying shopping experience.

People often say they like to support local or small businesses but then shop at a big box store for convenience (guilty as charged). Alternatively, with several hundred local products on the shelves, Digby’s offers consumers the chance to shop at a full-size grocery store while still shopping local. This customer-centric and locally focused business model has helped Digby’s become a local hotspot, not only for its inviting environment, but also for the local relationships they are establishing to help small businesses become a bigger deal.

Curiously, their “shop local” focus evolved somewhat serendipitously. In 2022, following the official groundbreaking for their store, and while visiting a gas station in Veyo, Tim Rigby and Gregory Daines came across Mimi’s Candies. Her caramels were delicious, and they thought: “Why not bring local vendors into our future grocery store.” They soon struck a deal, and Mimi’s Candy became Digby’s first local partnership.

Not long after discovering Mimi’s Candies, the Digby duo’s doorbell rang. Standing on the doorstep was a 14-year-old girl raising money for college by selling cookies door-to-door. The cookies were amazing. As things unfolded, Kassidy’s Kookies became the second local partnership, and their delightful products have remained on the shelves since day one of the grand opening.

“We’ve really enjoyed watching the growth that’s taken place from these two partnerships,” Tim shares.

Digby’s marking now features hundreds of local products, showcased weekly through what Tim and Gregory call a “local’s market,” which takes place every Tuesday from 4 to 7 p.m.

“It’s basically an indoor farmers market, where shoppers get to enjoy free samples from each vendor, with the option to purchase their items,” Tim explains. “It’s been a huge success to not only our vendors, but our shoppers that really look forward to it as well.”

Digby’s Market is becoming a significant reason why many local vendors are becoming more well-known through easier to access to their products. Need a local coffee blend, homemade popcorn, local honey or an ice cream cone? Digby’s has you covered with several local options from which to choose.

The Digby’s experience spans beyond their storefront. At digbysmarket.com you can find recipes, a produce glossary and information about their brand products. Shoppers can also connect with Digby’s Market on Facebook, Instagram and YouTube. In the community, you will also find Digby’s Market giving back through sponsorship of car shows and other events to raise money for local charities and community programs.

Visit their storefront at 1955 N. Snow Canyon Pkwy. in St. George. They are open Monday through Saturday from 7 a.m. to 11 p.m., and Sunday from 8 a.m. to 9 p.m. To reach Digby’s by phone, call 435.310.5810.

Tim Rigby and Gregory Daines shared an aspiration of starting their own grocery business, which became a reality just two years ago with the opening of their landmark store on Snow Canyon Parkway. The entrepreneurial team combined their last names to form Digby’s Market, and together, they created a unique spin on the everyday grocery store experience. 

Businesses featured in this article