In the ever-evolving world of beauty and skin health, Bowler Esthetics has carved out a niche that’s cutting-edge and deeply personal. Founded by a master esthetician and permanent makeup artist with nearly a decade of hands-on experience, Bowler Esthetics has grown from a one-woman studio into a dynamic brand with international reach—and a local heart.
At its core, Bowler Esthetics exists to raise industry standards. “Artists deserve products that match their talent,” founder Lexi Bowler explains. That belief drives every product, training course and service offered. After years of helping clients one-on-one, she shifted her focus to something bigger: empowering other estheticians and artists to thrive. In 2018, she began developing a proprietary line of healing skincare and numbing products, created in partnership with a chemist. What began as professional tools quickly gained popularity among everyday skincare enthusiasts.
Today, Bowler Esthetics operates from a custom-designed building in St. George, housing a full-service studio, training center and warehouse. A team of 10—split between product and service divisions—keeps the business running with care and creativity. Their high-performance products are now sold across the U.S., Canada, Australia, and the U.K.
Lexi and her team remain committed to growth through continuing education. Each year, she invests in live trainings and online courses to stay ahead of trends and refine techniques. Her staff follows suit—ensuring products and services reflect the latest advancements in esthetics.
What ultimately sets them apart? An uncompromising commitment to quality, education and client experience. “We don’t cut corners, ever,” Lexi says. “And we treat customer feedback like gold.” Her husband Derrek plays a vital role too, managing operations, finances and filming every training course. Together, they’ve built a brand as stylish, approachable and empowering as the clients and artists they serve.
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Visit Bowler Esthetics at 4654 South Commerce Drive in St. George or call 435.295.4328. You can also find them at bowleresthetics.com or on Instagram:
Product: @bowleresthetics
Services: @bowlerestheticsstudio
“We don’t cut corners, ever ... and we treat customer feedback like gold.”