For over a century, Emigh Ace Hardware has stood as a reliable cornerstone in the heart of Sacramento, California, adapting and flourishing amidst the ever-changing landscape of retail. From its humble beginnings to its current status as a go-to destination for all things hardware and home improvement, Emigh's has remained steadfast in its commitment to delivering unparalleled service.
Founded in 1908 by brothers James and Clay Emigh, the business passed into the hands of James' sons Albert, James Jr., and Colby in the early 1930s. Joining the Ace Hardware Corporation in the 1960s, the company introduced a cartoon character depicting a pigtailed girl in overalls saying, “Call me Amy.” Little Amy, a composite of Colby and Jesma Emigh’s daughters Carol and Mary, is still a familiar feature in Emigh Hardware advertisements.
Colby Emigh's dedication to customer happiness emphasized employee training, service excellence, and effective advertising. In 1971, his son-in-law Rich Lawrence took the helm as general manager, overseeing the relocation to the current 35,000-square-foot location in 1973. Fast forward to 2022, Emigh Ace Hardware expanded its footprint by opening a second location in El Dorado Hills Town Center, extending its tradition of outstanding service and offering a diverse array of merchandise.
Emigh Ace Hardware of El Dorado Hills remains committed to delivering unparalleled customer service, boasting a wide range of products including paint, plumbing, electrical, housewares, and garden supplies. Under the leadership of Rich's son, Brian—the fourth generation—Emigh Ace Hardware and Emigh’s Outdoor Living continue to serve both the Sacramento and El Dorado Hills communities, upholding the high standards established by their predecessors.
While the days of selling horse buggies and combine harvesters are long gone, the spirit of warmth and dedication to customer satisfaction continues to thrive within its walls. Day in and day out, Emigh Ace Hardware greets its patrons with a genuine smile and a promise to meet their needs with excellence.
For more information, please visit emigh.com or call 916-934-5600.