For the past two years, Denise McCreery, owner of local epicurean institution d’Vine Gourmet, had been subletting half of a storefront, where she held regular wine classes, from a paleta business on Boston Street. When the sweet treat shop closed its doors earlier this year, McCreery saw an unmet opportunity.
“We were able to take over the space,” she says. “We just felt so lucky and blessed to get the number one hot spot in Downtown Chandler.”
Initially, McCreery planned to expand her wine school and perhaps even offer cooking classes. But when she asked her neighbors and customers what the area lacked, the response was unanimous: a woman’s clothing boutique.
“So that’s how we went from food to fashion. We were answering a need that Downtown Chandler had,” McCreery explains.
Following six whirlwind months of building renovations, buying trips, and setting up shop, Boutique on Boston opened. Specializing in elevated clothing and accessories by independent designers, the store targets fun, flirty, and sophisticated “fashionistas from 30 to 70,” she says.
Inside the open and airy space decorated in soothing beige tones and gold fixtures, there are dupioni bubble dresses by Samuel Dong next to statement-making bling-covered jeans by Miss Me. Cozy lounge sets by Veronica M and retro-bohemian looks by Molly Bracken complement chic business staples by Lisette L. Complete the look with jewelry by Takobia. Sizes range from XS to, in some cases, 3X, and prices average between $50 and $190. Six stylists are on staff to help you find the perfect outfit for any occasion.
“I didn’t expect to start a new business at my age and in a new industry altogether,” McCreery says, “but it’s so exciting and beautiful. And we really believe in Chandler. We want to help Downtown grow and thrive, and we want to leave a legacy and lay the foundation for good business.”
BoutiqueOnBoston.com