Bringing together local business professionals and community residents to celebrate varied cultures and interests, while also recognizing all the wonderful factors that everyone has in common, is the mission of Kevin Westerfield, who founded the new Frisco Diversity Leadership Council last September.
"Working together to make our community a better place through networking, inclusion and inspiring each other is what motivates our members," Kevin summarizes. "This is the right thing to do ethically; plus, it's a strong, documented economic driver for future business growth at all levels of our community."
Joining FDLC president Kevin on the executive committee are: Martin Fayomi, GIDI; DeAdrian “Dee” Maddox, DMX Consulting; Lucas Payne, Force Energy Group; and Kimberley Evans, Purposed Consulting LLC.
Kevin says this new group focuses on building relationships and partnerships to assist each other in business endeavors, as well as in tackling life's challenges. Events include keynote speakers, business presentations, networking activities, art shows, meeting political candidates' events and other types of mixers.
"We're also sharing details about important topics, such as workforce training, accessing small business loans or grants, how to optimize social media for marketing purposes, certifications for various professionals or minority-owned businesses, and overcoming economic challenges," Kevin adds.
He says the group will promote ways for developing diverse personal and business networks. "We encourage one another through support, mentoring and sharing best practices and experiences, too."
At press time, the council's executive committee members were working on registering the organization as a 501(c)3, adding finishing touches on the group's marketing plan, building a business directory, seeking sponsors and lining up additional mixers, fundraising, philanthropic and training events. They say they hope to offer diversity education and awareness programs as well.
"We will advocate for the value of diversity in the Frisco Business Community and lead by providing the business opportunities necessary to thrive in an increasingly competitive diverse global marketplace," asserts Frisco resident Kevin.
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