In the quiet hills just outside Nolensville, there's a community that doesn’t feel like a development, it feels like home. Not just any home, but one that feels thoughtfully designed, comfortable, and a little bit custom, without requiring a custom budget. That’s exactly what Jason Demuth, Division President of Tennessee for Pulte Group, says was the goal behind Willow Ridge, a 44-home neighborhood by John Wieland Homes.
The homes at Willow Ridge, ranging from 3,800 to over 6,000 square feet, were designed with flexibility, flow and real-life living in mind.
“We spend a lot of time testing floorplans with buyers, and optimizing them,” he says. “We can provide a great range of opportunities for how you would live in your home. But because we’re not fully custom, there's a cost benefit.”
What that looks like in practice is smart. Pulte Group, which has been around since 1950, builds out its prototype floorplans in a warehouse, invites focus groups in, and asks real people what they think, what works, what doesn’t, and what could make everyday life better.
“We’ve studied the most popular ways to live in a home,” Demuth says. “Every floorplan is very intentional and customized to be able to cater to different ways of living.”
Whether you’re a growing family who needs room for toys and teenagers or empty nesters looking to entertain, Willow Ridge offers layouts that reflect those different rhythms. And the design isn’t just about what’s inside the house, it’s about the land, too.
“We spend as much time on the land planning as we do on the home design,” Demuth says.
That land is something special. The entire community is nestled in a valley just south of Nolensville. Trees line the homesites, many homes back up to green space, and there’s enough acreage to feel both connected and private.
“What is great about Willow Ridge is it’s only 44 homesites,” Demuth says. “I feel like it’s the right size where you’ve got privacy but still a community. A really nice balance between the two.”
Willow Ridge was designed to encourage time outdoors. Trails, shaded pavilions and a playground make it easy to get outside, whether you’re walking the dog or watching your kids play. And if staying home is more your speed, that’s built in too. Think covered patios, wide-open decks, and oversized sliding doors that create that seamless indoor-outdoor connection.
“Whether it’s a big deck, covered patio, or ample space to build a pool or sport court, you can take it all in and make it fit your needs,” Demuth says. “You can really open the inside to the outside on the right days.”
Of course, it doesn’t hurt that the location is one of the most desirable in Williamson County. Publix is right up the road, new restaurants and retail are coming in fast, and the nearby schools, Mill Creek Elementary and Middle School, as well as Nolensville High are among the top-rated in the state.
“There is a pocket park if you have smaller kids with commercial-quality playground equipment. For older kids, there is green space to toss a ball and walking trails,” Demuth says. “Families can play outdoors.”
For those who want to move in time for the 2026–27 school year, now’s a good time to start looking. The homesites are ready to build on and the timing works well for families who want to settle before the next growth wave hits.
But for Demuth, what makes Willow Ridge feel personal isn’t just the product, it’s the people behind it. He talks about his team and his company with genuine pride.
“I work for a great company as we are pretty obsessed about employees being happy and customers being happy,” he says. “A happy team will lend itself to happy homeowners.”
That philosophy trickles down to every stage of the process from planning and designing to building and beyond.
“We take the time to be meticulous about design and execution,” he says. “We all make mistakes, but when I go to bed at night, I know we tried to do the best for everyone.”
Demuth still finds joy in the simple act of handing over the keys. “It’s very fulfilling. We get to build homes to modern standards that maximize customer satisfaction,” he says. “I’m not allowed to not do a good job. We are around and local after we build your home. It’s so much fun to plan and then build, and turn it over to the homeowners and they can make memories.”
Willow Ridge isn’t just another new neighborhood. It’s the product of years of listening, learning and refining how people want to live. And for the families who move there, it’s a place where beautiful design meets real life in the best possible way.
Because at the end of the day, as Demuth puts it, “We’re not just building houses. We’re building homes. JWHomes.com