Every business experiences seasons—periods of momentum, plateaus, and moments that require recalibration. According to the women behind The Connector, a fast-growing community resource in Pasco County, maintaining the health and wellness of your business requires one essential ingredient: connection.
What began as a simple idea between friends has evolved into a dynamic networking space that welcomes every industry, every personality, and every professional willing to uplift their community. Founders Amanda Hart, Lindsay Weber, and Kayla McDonald say their mission was clear from the start.
“We wanted to find a space on social media that was beneficial to the community,” Amanda explains. “We want to support all businesses. We want to support all events. We want to support everyone.” The Connector was built on that inclusive mission. “We don’t look at other people as competition. There’s enough business to go around for everybody.” Kayla adds.
That spirit inspired one of their early campaigns, built around the idea that anyone can sit at their table. "We're not going to tell you that you can't sit with us," Amanda says. "You can come sit at our table, and we'll support you."
For Lindsay, business wellness is a cyclical process. "All businesses go through ups and downs. There are always mistakes that are going to be made, and it's how you learn from them, and how you recover, and how you do things differently the next time."
Kayla views it more personally. "I just have this image in my mind of a heartbeat. If I'm sitting here spinning my wheels and miserable, my business is not well. It comes down to leadership."
Amanda sees wellness as a reflection of one's strength of identity. "Health and wellness is a lot to do with your brand. It's based upon the relationships we've built within the community."
Though they didn't expect it, the strongest compliment they've received perfectly captured their mission. "Someone told me The Connector felt hometown," Amanda said—something significant in a county that has exploded in size but still craves neighborly closeness. Lindsay agrees. "We are 100% community focused. There are many companies we are unaware of that are right here in our own backyard. We want to encourage them to engage and be part of this as well."
Networking tools, such as Facebook groups, can play a significant role in business wellness. They offer real-time visibility for events and announcements, low-barrier participation for businesses at any stage, peer-to-peer support, and a constant pulse on community needs and opportunities. They also provide a safe space for professionals to ask questions and seek referrals.
Through thoughtful moderation, diverse membership, and a "pull up a chair" mentality, The Connector has become both a modern tool and a nostalgic reminder that community still matters.
At its core, business wellness isn’t about numbers—it’s about the people. It’s about the relationships you nurture, the support system that you have, and the community you choose to grow alongside. When you surround yourself with others who lead with authenticity, generosity, and a willingness to collaborate, your business gains more than momentum—it gains meaning. In that kind of environment, your business doesn’t just grow. It thrives.