“We’re your neighbors,” Landon Franchow, owner of Miracle Movers, says. “And we’re here to help.”
That idea of community and trust sits at the center of Salt Lake City-based company Miracle Movers. Nearly all of its customers come from within a 50-mile radius of the business.
“We're so grateful for our local community because that's who our people are,” says Landon’s wife and co-owner of the company, Amanda Franchow. The company’s growth has come through referrals as neighbors tell neighbors who to call when they’re ready to move.
As put together as it is now, Miracle Movers didn’t begin with a polished business plan. When Landon started the company in 2018, he was renting U-Hauls, calling friends for help, and figuring things out as he went. “I didn’t really know what I was doing,” he says. “But that's the fun of being an entrepreneur, figuring things out.” And that’s what he wanted to be—an entrepreneur.
Landon had decided he was done working for someone else. “I made a decision that I was never going to get another job again,” he says. But as the company grew, Landon found himself doing everything, and it started wearing him out.
“I was doing the moves, driving the truck, handling customer service inquiries, sales, and marketing,” he says. “I found myself in a place where I was having a lot of trouble delegating.”
Around that time, he and Amanda got engaged. Amanda chose to leave her stable, well-paying finance job to join Miracle Movers full-time. “It was a huge relief and a weight off my shoulders,” Landon says.
Together, they scaled Miracle Movers from one truck to nine, with plans to add five more soon to accommodate the rising demand for their services.
Over the years, what hasn’t changed is how they view the work. Moving, they say, is rarely just about logistics.
“It’s a very stressful experience for people,” Landon says. Even positive moves carry weight, and many are prompted by difficult circumstances. “There can be negative and life-altering precursors that lead somebody to actually move,” he says, referencing divorce, job loss, and death.
Because of that reality, Miracle Movers has always been more than just a service provider. They strive to work with kindness and compassion.
The true impact of what they could do became apparent after a phone call Landon received several years ago. A woman whispered on the line, asking if Miracle Movers could come get her and her belongings while her abuser was away. “I broke down in tears,” Landon says. The experience pushed him to ask what responsibility his business carried within the community it served.
Now, the company works with organizations like the Utah Domestic Violence Coalition and Safe Harbor, offering support to domestic violence survivors who need to leave unsafe situations quickly. To date, Miracle Movers has assisted in over 30 free domestic violence moves. “We understand that we have the infrastructure and equipment to help possibly save somebody’s life,” Landon says.
This is important to the Franchows, because, at the end of the day, Miracle Movers isn’t just about moving boxes. It’s about neighbors helping neighbors. “The support that we’ve had from the community and the growth,” Amanda says, “that’s what I consider my biggest blessing.”
Landon and Amanda’s goal is to keep showing up for the community that continues to trust them in some of life’s most vulnerable moments.
Miracle Movers is located at 2323 Directors Row Suite 200 in Salt Lake City. Find them online at MiracleMoversUtah.com or by calling 385-332-3292.
We understand that we have the infrastructure and equipment to help possibly save somebody’s life.