'Extraordinary Advantage'

Results-Driven Brentwood Realtor Group Readies Sellers For Fourth Quarter 2020 Housing Market

While seasonal temperatures may be dropping, one accomplished and hands-on real estate executive who goes above-and-beyond for her clients knows the final quarter of the year can be the time the housing market heats up.  

As a top Brentwood realtor, Paula Hinegardner relieves the stresses of selling homes, and knows how to handle the sense of urgency that often bubbles up as a calendar year winds down. Prompt, online marketing services of her Paula Hinegardner Group of experts include professional videography, virtual floor plans and a customized home website complete with SEO and social media support.

"Our luxury real estate marketing services make sure the homes we represent get maximum exposure," Paula assures.

When selling homes, it's often little things that land huge rewards. Paula’s "Extraordinary Advantage" initiative coordinates the ideal specialists to prepare residences for sale, while devoting immense effort to transforming home features that increase market appeal. One benefit to Paula's clients is the beautiful staging merchandise she can provide for homes, which allows sellers to clear current decor and show off their property with a timeless or transitional aesthetic. Her team even delivers complimentary, pre-listing services, such as checklists for home sellers.

Paula invests in every listing through studying the unique value each home presents to future buyers. By identifying and highlighting the best features, she then invests her time, energy, personal finances and expertise into amplifying these benefits, along with other industry experts she solicits for each house's team.

Regardless of price point, Paula provides concierge service for all her clients. Paula says she's happy to help clients determine which changes and improvements will provide the best returns on investments.

After confirming colleagues with incredible knowledge and trustworthiness, Paula's worked with the same handymen, painters, electricians and inspectors for the past 10 to 15 years. One of those valued colleagues is Jay Winter, owner of HomePix Media, who partners with Paula to provide high-quality media for each and every home she sells. Another is Anthea Click, president of Fresh Perspectives, a luxury home staging company.

It's not only the physical changes The Hinegardner Group makes that clients confirm are helpful -- it's also their ability to get eyeballs on the listings and then buyers into the homes.

Paula's Group ensures every box is checked in preparing homes to go active on MLS. She curates a comprehensive marketing plan for every listing and buys local print informational platforms, leveraging her years of experience in luxury marketing. Her team is highly engaged on social media, too. "Before a home is listed, a timeline of targeted print advertisements, appealing social highlights and digital articles already have been scheduled and purchased," she adds.

Additionally, Paula invests in Luxe Photography and video tours for every listing. She coordinates and oversees this process as well.

Decluttering a home is imperative during the selling process. Whole home cleaning is completed before the first showing, Paula assures. She's even been known to help clients pack and move items to storage until homes sell. She also provides painting and property repairs to help with inspections. 

When selling a home, curb appeal is crucial. So, landscaping's also included as part of Paula's transformations.

Most of all, Paula says she won't present ideas and leave clients hanging. She guides her sellers through the entire process, guaranteeing peace-of-mind along the way. "Results count, and my goal is to keep everyone satisfied," she says. "Buying or selling, moving from out-of-state, or downsizing to your dream home, I'm committed to the highest level of customer service. Whatever it is, whatever it takes...we'll take care of it."


“I can’t imagine what I would've done if Paula hadn’t been our realtor. Not only did she sell our house in an amazingly short time, she kept us in-the-loop while carrying fixing, cleaning, negotiations, and everything on her shoulders. It takes a real market professional to do what she's done!” ~John T.

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