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Pioneer Chic

Celebrating local history with a modern twist at The Advenire

Article by Marianne Hamilton

Photography by Courtesy of The Advenire; Asher Swan

Originally published in St George City Lifestyle

It starts with the name, “Advenire.” From its Latin root, it means “to arrive.” Guests and visitors agree, the description is apt: Step inside The Advenire Hotel, and you know you have arrived at a special destination.

Since opening in February 2019, the luxury boutique property—situated in the heart of St. George’s Historic District—immediately captivates travelers seeking a high-end vacation experience and locals desiring a decadent staycation. With 60 beautifully appointed guest-suites, featuring stunning views of Greater Zion’s renowned red rocks, the five-star wood.ash.rye restaurant and bar catering to sophisticated palates, and a level of service guaranteed to please the most discerning guests, The Advenire offers a hospitality experience that is unique in southern Utah.

A tour begins in the lobby, where the Rammed Earth Wall is a popular focal point. An homage to the area, the wall is crafted from the soil and sediment of St. George and Greater Zion, boasting the colors and gradations of the local geological layers. The ceiling is bedecked with gem lights attached to chains, harkening back to the mines that once dotted the landscape.

In the guest-suites, handmade area maps created by a local artist highlight points of interest. Locally curated art—including silhouettes of those who built or worked at the hotel in its earliest days—accents each room, while craftsman furniture and vivid tapestries resembling the handmade rugs used by Utah’s original settlers combine to provide world-class, yet cozy accommodations.

Emily Havens, director of sales at The Advenire, says these “pioneer-chic” features were purposefully incorporated into the hotel’s construction.

“We’ve included so many details, big and small, that align with our community’s values and rich history,” she confirms. “Every time we make any sort of change, we consider how it might contribute to or honor southern Utah. Everything here is very thoughtful; I can’t think of anywhere else that has more respect for this unique and beautiful area.”

The standards required for every hotel bearing the Marriott Hotels’ “Autograph Collection” moniker are as specific as they are stratospheric.

“We are regularly audited to ensure that every detail consistently reflects the quality expected in an Autograph Collection hotel. At the same time, we’re very unique in that we let our team members have total autonomy to come up with new and exciting things to bring to the table.”

Look no further than the dining tables at wood.ash.rye, where famed Chef Shon Foster—who helms Sego’s, Kanab’s award-winning eatery—commands the kitchen and devises iconic dishes with locally sourced ingredients. Here, too, the respect is paid to the region’s history and culture. Emily says, “Whenever one of our chefs makes changes to the menu, he always thinks about how we’re contributing and ‘speaking’ to the local area.”

That sense of “reverent innovation” extends to the sophisticated lounge, where guests and locals can unwind while enjoying upscale cocktails. Add in the rooftop terrace, where a soaking pool and Jacuzzi® spa beckon, and food and beverages can be enjoyed while relishing the majestic views, and The Advenire can easily satisfy any modern pioneer.

“We try to incorporate the idea that ‘you’ve arrived at your destination’ into everything we do,” Emily finishes. “We hope every stay here will be an event.”

The Advenire Hotel is located at 25 W. St. George Boulevard. For  more information, call 435.522.5022 or visit marriott.com and search under St. George.       

“We are regularly audited to ensure that every detail consistently reflects the quality expected in an Autograph Collection hotel."  - Emily Havens