They are quitting in record numbers. 70% of kids are dropping out of organized sports by age 13. When asked, the common response has been, "It's not fun anymore." Player's Fitness and Performance, or PFP, exists to change that statistic, by changing the athlete's mindset. PFP, founded by Andrew Simpson, is a pioneering model in the fitness industry. "I was an intern at a traditional gym. We worked 85-90% of the time on the physical and spent only 5-10% of the time on the mental game. I realized we could work with athletes on getting bigger, faster and stronger every day, and they could be the best and fastest on the field. But if they have fears they need to deal with or self-doubts, they will never perform consistently without strategies and abilities to overcome them," says Andrew.
"At PFP, we begin our process by finding out, in a one-on-one session, what the athlete wants to work on, and then we drill down to find out their mindset and ask the question, 'What's your why?'" says Andrew. "The coach customizes a program since each person has different goals and different weaknesses to work on. They're placed in groups of five with a coach. It's here where they are inspired and encouraged as the coach gets to know them. During stretching and injury prevention, the coach facilitates a discussion among peers and shares a motivational message on something we know kids struggle with. After that, there's a visible change in their posture. These conversations make them vulnerable, and it starts with the coach showing vulnerability," he says.
PFP's purpose is to provide a God-centered experience that helps adults and athletes become healthier, more confident, servant leaders in sport and life. "We have outcomes that we want for every athlete. We want to help them be confident, to know who they are. We want to help them be courageous, to not be afraid, to go against the grain. We want to help them be successful, to be able to set a goal for themselves and to make progress toward it. And we want them to be better communicators because that is a necessary component of leadership," says Andrew. When asked why they come, not one of the college athletes answered, because of the workouts. They said, it's the people. Andrew says, "They are excited to be here. They come 15 minutes early and it has everything to do with the people here and their connection. We have purposely created an atmosphere and an experience where they are welcomed by the staff, and they feel known. Our goal, here at PFP, is to be the happiest gym on earth!" PlayersFitnessAndPerformance.com
"...we drill down to find out their mindset and ask the question, 'What's your why?'"