Digby’s Market is the place to shop! With the motto, “The friendship of those we serve is the foundation of our progress,” its 85 team members and the guests they serve are treated as friends. Digby’s core values culminate into a shopping experience that brings smiles: Vibrant Workplace, Exceptional Service, Quality and Community.
“We take pride in the service we offer and the friendships we create. Our team greets our guests with a smile and will take you directly to products you are looking for,” says co-owner Timothy Rigby. “This aligns with our mission to provide quality, simple fresh food at a value to our community, with honest and sincere service.”
How Digby’s Got Started
Tim, and partner Gregory Daines, commenced working on their dream of bringing fresh, quality food to the St. George community in 2018—achieving their store opening within five years. Snow Canyon has always been in their hearts, and they were fortunate to find a location along Snow Canyon Parkway.
Tim started in the grocery business in 2006, stocking frozen food shelves, working his way to marketing director. While employed, he attended Utah State University and graduated in 2013 with a bachelor’s in operations management.
Greg grew up on his family farm in northern Utah, where the family grew watermelon, tomatoes, corn and other produce, and sold it at a local food stand. He also served as a maintenance manager of a large building complex.
The two combined their talents and experience, bringing fresh perspectives to being a local grocer. They partnered with CEIBA Investments to open their St. George grocery store.
Digby’s was so named by combining the surnames of its owners: Daines and Rigby.
The Artistry of the Meat Department
When entering the meat department, an array of glistening cuts, marinated meats, and a rich, savory aroma of culinary possibilities greets the shopper. Beyond raw products, it's a stage for the craft of transformation, where skilled hands turn ingredients into exquisite meals to grace family tables. What sets Digby's apart is their willingness to accommodate unique requests.
For the adventurous foodie, Digby's meat department is a haven of culinary exploration. Imagine sinking your teeth into exotic meats like bison. Digby's can make it happen. Their ability to source and provide these rare meats demonstrates their commitment to satisfying every customer's craving—including frog legs!
Crafting Art Through Baking: Where Passion Becomes Flavor
At Digby's Bakery, baking is an artistry that speaks to the soul. Their bakers infuse every creation with love, turning raw ingredients into delectable masterpieces. Says Greg, “This is because we are a ‘from-scratch bakery.’ Our bakers feel baking is like breathing. It feels natural. Our talented team makes each treat an expression of their creativity. We don't just create food; we craft happiness. Each bite tells a story, and we're honored to be part of our shoppers’ special moments.”
Says, Tim, “Come in and get yourself a homemade spud nut doughnut today, and you’ll understand what we mean!”
Better in Utah
Tim explains that as a local company, it is important to stock the best items Utah offers. He says, “We call it ‘Better in Utah’ because when we support locally, it’s better for our local communities—but we also believe local products just happen to be better quality, too.”
Digby’s local products include Captain Rick’s Spices, Cheesecake Culture, Kassidy’s Kookies, Mimi’s Candies, Red Rock Pistachios, Switchpoint Coffee, an ice cream parlor featuring Farr’s Ice Cream and more. The store itself was also built using local trestle wood from Pleasant View.
“We want to go back to the roots of what grocery stores used to be. For us, that’s being authentically local, while offering quality, simple fresh food with sincere service,” says Greg.
Giving Back
Digby’s gives back by supporting community celebrations and donating to local causes, as well as carrying Better in Utah products. Says Tim, “By giving these companies a venue to sell their commodities, we support their causes and help support various community needs.”
For example, with Switchpoint Coffee, 100% of proceeds are used to end poverty. Also, Captain Rick’s Spices is owned by a first responder serving high-quality seasonings. With each customer purchase, Digby’s gives back to first responders dealing with PTSD.
In a nutshell, Digby’s is successful in supplying items the community wants and needs, and shoppers are supporting local brands, with proceeds benefiting community organizations. “By being local, our dollars stay in the community," Greg says. “This is incredible that we are supporting the community on so many different levels.”
“Our team embraces the differences in everyone and helps support and create our vibrant workplace,” adds Tim.
Digby’s Market, 1955 Snow Canyon Parkway, St. George. Tel. 435.310.5810. Order: digbysmarket.com. Curbside pickup. For flowers: floriststgeorgeutah.com