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Rewriting the Money Story

Linda Grizely uses her experience to create a safe place to talk about money

What if everything you went through and survived was just so you could help someone else make it through their own storm?  Sometimes the experiences that shape us most don’t feel meaningful at the time. They feel confusing. Frustrating. Like detours we never planned to take.

But over time, those moments begin to reveal something different. The lessons we learned the hard way slowly become something valuable. Not just for us, but for others. Because sometimes the things we struggle through aren’t meant to end with us. Sometimes they are meant to become guidance for someone else walking a similar path.

Linda Grizely is the embodiment of that idea—turning life’s lessons into guidance for others. Through her business, she meets her clients exactly where they are—her perspective shaped by her own journey. As a young single mother and later rebuilding life after divorce, there were seasons when money felt more like a source of stress than possibility. She's navigated times of uncertainty, marriage with blended families, career changes, and even self doubt.  But all of it landed her where she is now. Stronger, more confident and able to guide others.  Her experiences lead her to connect naturally with women who find themselves navigating similar emotions around finances.

With a background in financial planning, today, Linda describes herself as a financial coach—an advocate and a bridge. While financial advisors focus on investments and long-term planning, Linda creates a space where money conversations feel less intimidating and learning happens without pressure or judgment.

In fact, Linda likes to think of the first meetings less like appointments and more like coffee with a friend. And quite often, that’s exactly what they are — two people sitting across a small table (or virtual), getting to know each other. Linda believes financial coaching works best when it’s personal. Understanding someone’s goals is important, but understanding their “money personality” is just as essential. By learning how a person thinks about spending, saving, and risk, she can guide them in ways that feel realistic and sustainable rather than overwhelming.

For many people, women in particular, conversations about money can carry an undercurrent of uncertainty. Some were never taught how investing works. Others feel they should already know more than they do. Linda understands that hesitation because she’s seen it again and again — and she’s felt parts of it herself.

That’s why her work focuses on education, awareness, and empowerment. Through coaching and conversation, she helps clients better understand their financial picture, ask thoughtful questions, and begin making decisions with greater clarity and confidence.

Linda developed MeMoney, a trademarked philosophy that reframes traditional budgeting as a form of freedom rather than restriction. This concept reframes the conversation around choice. It encourages people to set aside money specifically for themselves — money they can spend without guilt.

For Linda, the concept is simple but powerful. Financial confidence doesn’t come from never spending; it comes from understanding what you can spend and making intentional choices. Saying “yes” to something today might mean saying “not right now” to something else, but it removes the shame that often surrounds money decisions. In that way, MeMoney becomes less about limits and more about permission — a small but meaningful shift that can help people feel more in control of their financial lives.

Today, Linda looks back on her experiences and leans into them to help others feel less intimidated by money and more confident starting the conversations that matter. It’s about empowerment, understanding, and removing the fear that often surrounds financial conversations.

And perhaps that’s the real gift of life’s unexpected lessons. What once felt like struggle can eventually become guidance — a way to help someone else feel a little more confident taking the next step.

Businesses featured in this article