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Selling With Style

In this market, interior updates might make all the difference.

Article by Emily C. Laskowski

Photography by The Becky Frey Real Estate Group

Originally published in Park Cities Lifestyle

As the economic forecast changes, so do the expectations of buyers and sellers in the real estate market. We asked Lauren Laughry, a native Dallasite and realtor with The Becky Frey Real Estate Team, about her forecast for Fall and the interior design elements that might make a major impression when it comes to buying or selling.

Park Cities Lifestyle: What is your team’s current forecast for the real estate market this Fall, specifically for buyers and sellers in the Park Cities? 

Lauren Laughry: Summer has brought a nice break in the market, and we have seen buyers being more relaxed about the home-buying process. Typically, Dallas is a 60–90 market, we don’t expect that to return this Fall—but we will see chances for negotiations.

PCL: How important is it to stage a home to sell if the owner is no longer living there?

LL: This depends on the market. This past Spring, you didn’t need to stage a home because of the demand—but in a normal market, staging really helps buyers understand the different spaces in the home. 

PCL: What about interior updates before listing a home? What renovations (large or small) are worth it?

LL: Kitchen and bathrooms are always worth it! 

Tips for Sellers

What interior updates should sellers consider before listing their home?

·      New Paint

“We always walk through a client’s home and suggest which rooms just need a touch-up and which rooms might need a totally new color,” Laughry says. “White is a good option because it’s fresh and allows buyers to picture their own furniture in the home.”

·      Fresh White Towels

“Including these in the bathroom might seem silly, but they make a huge difference in photos and in how your home appears online.”

·      Updated Countertops

“This small change in the kitchen and bathrooms can really improve the presentation of your home.”

·      Fresh Flowers

“We usually place orchids around our listings to add a nice pop in photos!”

Tips for Buyers

What should buyers look for when it comes to interior style?

·      Think about how your family gathers

“Do you like a formal dining room?” Laughry asks. “Or would you rather have a bigger breakfast room for casual dining? Do you need a home office? Does this office need to be isolated?”

·      Picture your family in the home on a holiday

“How does the space work for big events like this? Where would you put your Christmas tree? Seems silly, but it’s the small details that matter when making a big decision.”

Learn more about Lauren Laughry and The Becky Frey Real Estate Group at compass.com.